Skip to main content

Rick BauerSenior Solutions Architect

As a 5-time Sitecore Strategy MVP and Senior Solutions Architect at Perficient, Rick provides insight, training, and a passion for a fully-realized potential of the Sitecore Customer Experience Platform and Content Hub. He utilizes his years of hands-on Sitecore know-how and certification to help deliver clear solutions and actionable results for marketers - both new to the platforms, or looking to take them to the next level of maturity.

Connect with Rick

Blogs from this Author

Site Search Should Not Be an Afterthought

It’s time to re-platform, upgrade or simply join the world of Customer Experience Platform site management. You hold internal meetings where rough budgets are set. You meet with potential implementation partners and plan, strategize, repeat. But yet, one piece that I see continually forgotten until late in the process is Site Search. Okay, not forgotten, but certainly […]

7 Reasons to Avoid Over-Personalization in Sitecore XP

Before I get started, let me be clear, I am very much of the belief that a personalized customer experience can grow conversion by at least 20% compared to a contextually irrelevant site. Relevancy matters, so please put away your torches and pitchforks and let me clarify. I have started to see a trend where […]

It’s Taxonomy Season

How to get the best business return on your Sitecore investment. As marketers become more involved in choosing the tools to drive digital business growth, they must also be very aware of the process and key steps that should take place before one line of code is written. This holds true in every Sitecore build […]

5 Ways Sitecore Experience Platform Can Improve a Patient Journey

How healthcare can use the leading customer experience platform to deliver the ideal patient experience. If you are in the healthcare business – data, and how it is utilized, is likely something you face weekly. For that matter, you may have even read some of our own Healthcare Industry Trends. Healthcare is rich with patient data, […]

Load More