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Eric Enge

Eric Enge is part of the Digital Marketing practice at Perficient. He designs studies and produces industry-related research to help prove, debunk, or evolve assumptions about digital marketing practices and their value. Eric is a writer, blogger, researcher, teacher, and keynote speaker and panelist at major industry conferences. Partnering with several other experts, Eric served as the lead author of The Art of SEO.

Blogs from this Author

Dealing with Stolen Content

(Updated 6 November 2014) One of the wonderful things about the web is that most of the world’s information is accessible online. Better still, a large portion of the world has access to all of that information. Search engines play a huge role in making it easy to sift through that information and find the […]

Open for Questions!

One of the big challenges with having a blog while running multiple businesses is coming up with article topics. So today, I am going to formally open this blog up to requested topics. No matter how basic or complicated the question might be, as long as it is about online marketing, I will consider taking […]

Heading Tags, Keywords & Enticing Content

I received a request on Twitter from @nsandlin for an article on how to balance on page content between enticing content for users and keyword-rich content for search engines. It’s a great question, and I am going to run with that, but expand it a bit to include my philosophy on how search engines evaluate […]

Adam Lewis Interviewed by Eric Enge

Adam is a digital strategist who specializes in online marketing strategy, site optimization and analytics, search engine marketing, product, and social web integration. Adam was most recently a Senior Product Specialist at Google Latin America in their Buenos Aries office and has worked with clients that include the New York Times, Zappos, Adobe, and Salesforce. […]

Interview with ex-Googler Adam Lewis

Today I am releasing an interview that I did with ex-Googler Adam Lewis. Adam worked in a variety of roles within Google, including as an optimization specialist on the AdWords team. Suffice it to say, he knows his stuff! The interview covered a wide range of opportunities for advertisers, including: The “see search terms” feature […]

Pubcon coming up!

Pubcon is coming soon – November 8 through 11 in Vegas. Always a good event, with great speakers and keynotes. You can get a 20% discount by using the following coupon code: rc-3479915. Just go and register at the Pubcon website. Hope to see you there!

Interview with Wordtracker’s Ken McGaffin

Back in June Wordtracker announced their new tool: Link Builder. Not long after that, I interviewed Ken McGaffin to learn more about the tool and their partnership with Majestic SEO. You can see a full transcript of the interview with Ken McGaffin here. There are a few things that I find particularly interesting with Link […]

Ken McGaffin Interviewed by Eric Enge

Ken McGaffin is Chief Marketing Officer at Wordtracker. He is an experienced internet marketing consultant and has worked for major pharmaceutical companies, advertising agencies, government bodies, and non-profit organizations. Wordtracker recently announced their new link building tool, Word Tracker Link Builder. This tool is based on the Majestic SEO link database. Interview Transcript Eric Enge: […]

eightfold logic’s poll of top SEO writers

Richard Zwicky of eightfold logic just released a poll to determine the top writers in the SEO space. We are, of course, excited to be on the list! Take a moment and go vote for your favorite SEO writers (even if it isn’t me!). Thanks!

Eric Interviews Microsoft’s Mikko Ollila

When I had the chance to interview Mikko Ollila, senior product manager for Local Search at Bing, I was excited. Bing has done some nice things with their local search experience, and I wanted to learn a bit more about it. Our discussion quickly shifted into a review of how Silverlight enables immersive experiences. The […]

Mikko Ollila Interviewed by Eric Enge

Mikko Ollila is a senior product manager working on Bing Local. He is responsible for defining the value proposition and driving the business strategy for Local Search. Ollila first started working at Microsoft Corp. in 2006 with Microsoft Dynamics as a product manager overseeing supply chain ERP offerings. He joined Bing in 2007, where he […]

New Social Media Powerhouse: Blueglass Interactive

I know I am a day late with this post, but this is not really a news blog. For those interested in social media marketing services, a new killer agency in the space has formed yesterday, Blueglass Interactive had formed. The company has many industry stalwarts, including Chris Winfield, Dave Snyder, Brent Csutoras, Loren Baker, […]

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