An exceptional digital experience is empowering, compelling, relevant and consistent – it gives you instant access to what you need, it keeps you hooked because it’s highly engaging, it has analyzed who you are and what you want, and it reaches you no matter what device you’re on. We are excited to be a part of IBM’s Digital Experience Event June 1 – 4 in Atlanta GA where we will see exceptional digital experiences in action with clients who have been successful at delivering integrated, differentiated and personalized digital experiences across multiple channels. The event features both a Business Strategy and Technical program with over 120 unique sessions designed to provide attendees insight to the latest technologies, best practices and the business benefits of delivering digital experiences. In addition to our sponsorship, we have two key sessions on Tuesday and invite you to join us if you are attending the event:
Dart past your Competition by Getting your Digital Experience into Market Faster Than Ever Before (TECH-B14)
Speaker: Mark Polly, Director, Digital Experience Solutions, Perficient
Tuesday, June 2
11:15 am – 12:15 pm
Room: A701
Can’t wait to get your new digital experience into market? Have you been told it will take weeks or months to get your application built? Envious of those start-ups who seem to add features to their web sites every day? Building out your portal doesn’t have to take a long time. In this session we’ll show you how to take complexity out of portal implementations using IBM Digital Experience and new, modern JavaScript frameworks like AngularJS and Backbone. In this session, we’ll look at how we can use IBM WebSphere Portal, IBM Web Content Manager, AngularJS, Backbone and IBM PureSystems to speed delivery of your digital experience like never before.
Consumer Engagement with Florida Blue and Exceptional Digital Experiences Focusing on Multichannel Delivery (BUS-S19)
Tuesday, June 2
4:30 pm – 5:30 pm
Speakers: Phani Kanakala, Manager, Web and Mobile team, Florida Blue
Charles Mahoney, Director, Perficient
Room: A708
Florida Blue is experiencing a constantly evolving market driven by changes in customer behaviors and demands along with the Affordable Healthcare Act, making consumer engagement more important than ever. Delivering information, products and self- service capabilities digitally to multiple channels is critical to reaching consumers and exceeding expectations while also meeting business drivers. Florida Blue is a long-time IBM customer and continues to leverage its investment to deliver innovative solutions. Attend this session to learn how Florida Blue continues to engage consumers using the portal & WebSphere platforms with content management, analytics, personalization, SOA and social interaction to deliver multichannel exceptional customer experiences with measurable ROI.
The event will allow attendees to experience the technology first-hand with innovative demonstrations, technical labs, business value and upgrade readiness assessments labs, 1-on-1 interactions and more from top IBM and IBM Business Partners technologists, strategists, engineers and researchers.
If you can’t attend the event and want to understand the trends in customer experience that are driving business change, I invite you to check out our latest whitepaper:
Customer Experience Transformation Guide: The Customer Revolution has Begun.
Stay tuned for more live blogs coming from the event next week and highlights from an exceptional conference.