Don’t forget, the term Customer eXperience, is the set of perceptions a customer has with a company throughout all buying and owning interactions. What Oracle products comprise its CX product set? Good question! They are: Siebel, ATG, RightNow, FatWire, Endeca, Inquira, Vitrue, Involver and Collective Intellect. All of these products are implemented by Perficient. The Oracle CX product set provides the internet based search, buying, owning and maintenance that provides the positive customer experiences that enables businesses to attract more, retain more, sell more, sell for more, and do more. Every company in every industry can leverage great Customer eXperiences to:
- Establish trust while building lasting customer relationships through positive service and sales interactions.
- Eliminate waste and add maximum value for efforts performed while serving needs in the most cost effective manner.
- Deliver experiences that leverage your customers in growing your business, improving revenue, and adding customers, while selling more products to current customers.
The companies that win the sales battle do so by offering the absolute best customer buying experience that they possibly can, along with the most competitive price, functional product or service that they can deliver effectively to the market. People today are busier than ever. They truly do not have the luxury of time to make quality buying decisions. Whether consumer, government or commercial buyers, all of us are pressed to make quality buying decisions on a daily basis. Purchasers today require a delightful customer experience or they will give their business to those entities which can provide them with a delightful experience.
Today’s customer experience solutions, some powered by the Oracle CX products set, enable the fast, effective purchase, maintenance and return of products/services, at any time, any place, via the internet. Initiated by the internet stalwarts, Amazon and EBay, then improved upon by Oracle, all companies today, which have embraced the internet can build an Oracle CX solution that markets, creates, causes product to be sold then maintained.
The Oracle CX solution will hand-off purchases and servicing of products to an Oracle customer relationship management and service application, such as the Siebel solution, which then hands-off the task to their respective supply chain and financial solutions, powered by Oracle’s EBS or Fusion products, for order fulfillment, accounts collections and funds disbursement. And when this circle is complete, it begins again the instant that a purchase is made, in an automatic fashion.
Have a look here to get started understanding the CX solution that best meets your needs and the needs of your own customers. For a more in-depth view of Oracle’s CX product set, have look at their website here.
