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Digital Marketing

Latest Interview: Matt McGowan

by Eric Enge on March 2nd, 2008 | ~ minute read

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The Digital Essentials, Part 3

Developing a robust digital strategy is both a challenge and an opportunity. Part 3 of the Digital Essentials guide series explores five of the essential technology-driven experiences customers expect, which you may be missing or not fully utilizing.

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I recently had the opportunity to interview Matt McGowan, the VP of marketing for Incisive media. The discussion focused on the recent SES shows, and the plans for future SES events. We also dug into the evolution of the search industry.
Please feel free to comment on the interview using the discussion using the link below.

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Eric Enge

Eric Enge is part of the Digital Marketing practice at Perficient. He designs studies and produces industry-related research to help prove, debunk, or evolve assumptions about digital marketing practices and their value. Eric is a writer, blogger, researcher, teacher, and keynote speaker and panelist at major industry conferences. Partnering with several other experts, Eric served as the lead author of The Art of SEO.

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