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Posts Tagged ‘interview’

Eric Enge interviews Yahoo’s Andrew Tomkins

Andrew Tomkins is the Chief Scientist for Yahoo! Search. Andrew joined Yahoo! Research in 2005 from IBM. His research over the last eight years has focused on measurement, modelling, and analysis of content, communities, and users on the World Wide Web. Prior to joining Yahoo! Research, he managed the “Information Management Principles” group at IBM’s […]

Interview of Market Motive’s John Marshall

The following is the transcript of an interview of John Marshall, CTO of Market Motive. John was CEO of Clicktracks, until very recently when he left the company to put together Market Motive. A Netscape alumnus who is responsible for two other successful software companies, John Marshall brings 20 years of experience in the software […]

Eric Enge interviews Kirsten Rasanen about TV Guide’s video search engine

Kirsten Rasanen joined TV Guide in May 2006 as director of product development for TV Guide Online. She is responsible for product development and management of large-scale projects on the company’s flagship site, TVGuide.com. Her focus is on broadband video and new video applications for the Web, including a patent-pending product design. Most recently, Kirsten, […]

Eric Enge and Kevin Lee discuss Pay Per Click Marketing

Kevin Lee Didit Co-Founder & Executive Chairman, has been an acknowledged Search Engine Marketing expert since 1995. Kevin’s years of SEM expertise provide the foundation for Didit’s proprietary Maestro search campaign technology. Didit’s unparalleled results and client growth have earned Didit recognition not only among marketers but also as part of the 2007 Inc 500 […]

Eric Enge Interviews Ken McGaffin

Ken McGaffin is Chief Marketing Officer with Wordtracker.com. He writes regularly on link building and online public relations. He is the author of the highly acclaimed Linking Matters Report. Our discussion focused on recent changes and upcoming plans for Wordtracker, and tips and techniques for keyword selection. Interview Transcript Eric Enge: Tell us about recent […]

Eric Enge Interviews Tim Ash

Tim Ash is the President of SiteTuners.com, a leading performance-based landing page optimization firm. During his 14 year involvement with the Internet, Tim has worked with American Express, Sony Music, American Honda, COMP USA, Harcourt Brace, Universal Studios, HomeGain, Fair Isaac, TransUnion, Rand McNally, Red Envelope, Black & Decker, and Coach to develop successful Internet […]

Matt McGowan and Eric Enge Discuss SES and the Search Industry

Matt McGowan, VP of Marketing for Incisive Media Plc, oversees all marketing activities for the ClickZ Network and SearchEngineWatch.com in addition to their respective trade show series, ClickZ Specifics and Search Engine Strategies. Prior to joining Incisive, Matt was a Vice President at PropertyRoom.com, where he oversaw all Sales, Marketing and Operations for the Southern […]

Danny Sullivan and Eric Enge discuss the Evolving Search Market

This interview with Danny was a great experience as always. We dove into a variety of topics relating to the major changes in the past year (i.e. blended search, personalization, the growth of SMO), and the major changes to come. Danny is the Chief Content Officer for Third Door Media, which owns and operates Search […]

Interview of Occam’s Razor’s Avinash Kaushik

The following is the transcript of an interview of Avinash Kaushik, Director of Web Analytics for a Fortune 500 company, conducted on January 19, 2007. Avinash Kaushik is a Web Analytics expert and a blogger (Occam’s Razor blog). He is also the author of a book on Web Analytics called Web Analytics: An Hour A […]

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