Austin Carr just published “The Future of Retail in the Age of Amazon,” in Fast Company on the 24th of November. In it, he outlines four key takeaways for how successful retailers are innovating and evolving to remain competitive with their brick-and-mortar experiences. “Retail is under huge pressure, but the death of stores is greatly […]
Retail
Nordstrom and the Reimagination of Retail
Nordstrom just announced that they are opening Nordstrom Local, a new concept store with zero inventory and plenty of one-on-one attention. The store opens in West Hollywood on Oct. 3 — one week after this year’s shop.org event in L.A. (maybe we’ll get a sneak peek when we’re out there.) The format is an experiment […]
Multi-platform Retail – Experiences replace the need for inventory
Nordstrom plans to open a store in Los Angeles that will have no inventory. Our Principal of Strategy & Innovation at Perficient Digital, Jim Hertzfeld says, “THIS is the future of physical retail,” and he points to what menswear retailer Indochino has been doing in retail, expanding from web into bricks-and-mortar. We’ve seen the same […]
Let Consumers Define the Experience You Provide
Lisa McMichael, Senior User Researcher out of our Atlanta office, wrote an excellent post on our Spark blog called, “CX and software – consumers lead the experience.” In it, she outlines a topic we’ve covered many times in this blog: “Consumers are now leading the experience they want to have.” We are facing an “unprecedented opportunity to learn […]
Is the Internet of Experiences already over?
I recently wrote about my experience at the Internet Retailer Conference + Expo (IRCE) 2015 and a presentation on the Internet of Things (IoT). My posting discussed where I saw confirmation of his position, that consumers want experiences and are willing to participate in IoT for those experiences. If you haven’t read it, here is the […]
The Internet of Experiences
I’ve had a little time to think about the Internet Retailer Conference + Expo (IRCE) 2015 that was recently held in Chicago. One of the key-note speakers was James McQuivey Ph.D., Vice President, Principal Analyst at Forrester Research. His presentation “The Internet of Things Means a Consumer Information Tsunami: Get Ready to Ride the Wave” made a […]