Functions

Great innovations often are molded and born in times of uncertainty.  As economies the world over adjust to new realities, there are opportunities for companies to lead and change the game. A recent article in Forbes details some ways to take the lead.  At the core of enabling this change are social capabilities and the […]

We live in a world where we communicate and interact with each other through various mediums such as wireless voice, text, email, IM, and social media. The most personal of those mediums is voice-to-voice but increasingly its also the one used less-and-less. As the volume of our interactions increase in non-personal forms, our capacity for […]

Perficient recently partnered with The Men’s Wearhouse, a leading men’s dress apparel retailer in the United States, to evolve their e-commerce strategy. The Men’s Wearhouse had long been a brick and mortar store, but recognized its customers’ growing use of digital channels during the shopping experience. To improve their competitive and customer experience, the retailer […]

As IBM’s Premier Partner delivering Smarter Commerce solutions Perficient knows how to create a seamless and unified omni-channel commerce experience that leverages commerce, social and mobile technologies to provide the operational excellence needed to deliver a consistent brand experience that deepens your client relationships. Perficient is one of a very small delivery partner that are […]

  With all the recent Google Shopping buzz circulating the web, you may have heard the terms paid inclusion or pay-to-play and wondered, ‘what does this mean for e-commerce?’ In this blog post, I’ll explain the basics of the Google Shopping policy transitions and what it means for shoppers and search marketers.

eCommerce solutions are all the rage as businesses and clients are moving to easier ways of purchasing products. IBM Smarter Commerce stands above the rest with its features and functions: – Automation of transactions across various partners and suppliers – Optimization of your marketing programs to reach a wider audience and target customers – Provide […]

My CRM career began 10 years ago, when I completed my first CRM strategy project for a large U.S. Automotive Manufacturer. At that time, we were all striving to make the right offer, to the right customer, at the right time. Build a database….mine it….give everyone who is selling to or servicing the customer real […]

Enlighten was acquired by Perficient Digital in December 2015 The results of the 15th Annual Webby Awards contained its usual list of nominees, but also something else: a distinction for the top 10% of all entries in the prestigious international competition. And when the judges assessed the almost 10,000 entries they received in this year’s […]

Browser extensions and add-ons are typically reserved for those working on the creation side of technology or for those avid feature explorers who like to “trick out their ride” while surfing the net. I just recently discovered an extension for the Amazon wish list that was advertised in just the right way for the type […]