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Melody Smith Jones

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Health Insurance Consumers: Let Them Eat Cake

Last week I read an article in TechCrunch called “Cake Health, The ‘Mint for Health Insurance’“. This article is about a new start up, called Cake Health of course, and it really got my attention. Cake Health aims to rid healthcare consumer of their headaches, and that’s quite a lofty business model considering the current […]

Understanding Outcomes: Lessons from Texas Children’s Hospital

Consumers are savvier today than in the past. With the wealth of comparative information available, consumers can make more informed decisions on where to get their healthcare services. Those organizations that can provide meaningful data to consumers will have a definitive advantage in this new market dynamic. Texas Children’s Hospital is a great example of […]

New White Paper! Implementing ICD-10: Hard Work Brings Rewards

Implementing healthcare reform measures impact every aspect of healthcare operations. In January 2009, HHS published the proposed rule mandating all U.S. healthcare providers to migrate to ICD-10 medical diagnosis codes by October 1, 2013. However, to be ICD-10 compliant, organizations must also have transitioned from the Health Insurance and Portability and Accountability Act (HIPAA) 4010 […]

Opportunities Abound: How to Leverage Increased Data Granularity in the ICD-10 Code Set

Join Perficient for our September 15th webinar, “Opportunities Abound: How to Leverage Increased Data Granularity in the ICD-10 Code Set” Migration from the ICD-9 to ICD-10 code sets is one of the most extensive and risky conversion projects healthcare insurers will face. Conversion will impact organizational structure, business processes, healthcare policies and IT systems. The […]

How The Accounting and Health IT Geeks Solved the Healthcare Cost Crisis

How’s that for a future headline? Earlier this week, a coworker passed along a link to an article with a rather bold title, “How to Solve the Cost Crisis in Health Care“. This article was written by world-renowned Harvard strategists Kaplan and Porter who are best known for the Balanced Scorecard and Five Forces, respectively. […]

Strengthening Consumer Experience in a Post-Reform Insurance Market

As shown in a recent Forrester report, the health insurance industry faces a great deal of discontent from consumers. Of the 13 industries tracked by Forrester, health plans rank dead last in consumer experience. At the same time, the market for individual insurance coverage is growing. Reform will continue to accelerate this growth. In this […]

Using Mobile Health to End “One Size Fits None” Healthcare

In our previous posts we discussed “gamification” and how it can be used to create patient experiences that increase adherance to medical protocol. We also discussed the use of Web 2.0 technologies that bring patients and physicians together to make improvements to that medical protocol. Fortunately, more and more healthcare organizations are investing in healthcare […]

Can Social Media be Used to Improve Medical Protocol?

A colleague of mine recently slipped me a copy of “A Web 2.0 Model for Patient-Centered Health Informatics Applications” by Mark Weitzel, Andy Smith, Scott de Deugd, and Robert Yates of IBM. I learned two things as a result of this gesture: 1) my colleagues know me very well and 2) web and social technologies […]

What is the Greatest Mobile Health Challenge?

In a post last week I outlined the trend of using “gamification” and mobile technology to solve real-world health problems. In summary, gamification is the practice of using gameplay mechanics in non-game applications, such as health apps that engage patients and assist them in managing chronic diseases such as diabetes and cancer. Gamification is becoming […]

Listening Deeply: Using Text Mining on Social Media Data

Social media means big business for a lot of brands.  Many companies jump into social media outlets with great gusto and litter the place with ethusiastic diatribes about how great they are.  They release tweets with no greater value proposition than “try our great product now”, and then they wonder why their social media efforts are not […]

Removing the Nonsense from Gaining Meaningful Use

In social media circles new bloggers often ask me what they should blog about. My number one answer is “pick your passion”. If you write about something that truly interests you, something that makes your ears perk up when you hear random mumblings on the topic while in line for morning coffee, then you will […]

Engaging Patients with “Gamified” Mobile Care

There’s a new buzzword floating about town. That word is “gamification”. So, what is it, and why do I think it has everything to do with the fastest moving trend in healthcare technology? In their great piece on gamification, Mashable defines the term as “the use of gameplay mechanics for non-game applications. The term also […]

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