Drip marketing can go by many names. Autoresponder. Trigger. Automated campaigns. Drip programs. Whatever you call it, we’re talking about similar tools within the marketing automation toolbox. Quick Intro to Marketing Automation Marketing automation generally consists of sets of scheduled communications, which are designed to engage an individual in a specific way. And while automations […]
Kevin Barthelme
Funny. Intelligent. Loyal. Kevin enjoys letting his work speak for itself, and has over five years of expertise in graphic design and web development. Some of his many certifications include the Salesforce Marketing Cloud Consultant and an Email Certification for Content Creation.
