Jim Hertzfeld – Area Vice President, Strategy

Michael: How time flies- Jim: You mean because it’s Wednesday and you’ve still got a week’s worth of work to do? Michael: That’s certainly on my mind, but actually I’m reflecting on a fascinating story I read just yesterday—a story about custom earbuds manufactured using a 3D printer.  In thinking about this sort of innovation […]

Jim: Good morning, Michael. I know it’s just Tuesday, but what’s going on in that Consumer Markets head of yours this week? Inquiring minds really want to know! Michael: I’ll tell you, Jim. I was thinking over the weekend about my stock portfolio (cringing a bit, actually) and about day trading and flash trading and […]

Michael: What a week. Just found out, among other things, that consumers really don’t care about big brand logos. For old-guard marketers who still thought they owned the story, this is going to come down hard. Jim: I know, I know… And then there was that example of a video gone viral with a FedEx […]

Michael: Today’s sessions have been great so far and the conversations in between have been just as intriguing and exciting.With all of this activity, how would you summarize the first full day of the CGT Sales and Marketing Summit? Jim: There is definitely a consensus and recognition that the consumer is driving their relationships with […]

Jim: So Michael, except that New York City  is a great place to visit any time of the year, can you tell me just why Perficient is attending CGT’s Sales & Marketing Summit this week? Inquiring minds really want to know! Michael: Do we really need a reason to ever visit the Big Apple, Jim? […]

Park the car, walk the aisles, bring it home. Click, track it online, bring it in off the front porch. Consumers have clearly grown accustomed to these two dominant methods of shopping. Have we perfected the art of omni-channel commerce? Not exactly, but some creative alternative models are making their way to consumers in 2014. […]

The NRF’s Big Show is underway and already there’s a lot of information out there to consume and reflect upon. I thought it would be helpful to compile some insights and thoughts around some of the most talked about retail technologies at NRF this year.  Supply Chain and Commerce “The last mile wars are just […]

Cloud, social, mobile. If these three technologies are in orbit around each other, then APIs are the forces of gravity making it possible. APIs (application programming interfaces) are the glue technology making cloud, social, and mobile possible, and are gaining traction as the fast-track channel for retailing. APIs, specifically web APIs, are simple, lightweight software […]

I promise not to talk about drones (well, maybe just a little.) In 1860, with 120 riders, 184 stations, 400 horses and several hundred personnel, the Pony Express reduced the time for messages to travel across the United States to 10 days. It was a successful innovation, but still not fast enough, and after 18 […]

The cloud trend continues into 2014 as more cloud platforms mature, confidence in security and reliability grows, and the retail use cases for cloud begin to overlap with driving trends like mobile and big data. Analysis from Aberdeen and Accenture show retail investments doubling or tripling through 2015 as cloud business cases begin to prove […]

Our third Retail Tech Trend of 2014 is the continuing endeavor to know everything about everything with analytics and big data. Retail has led the way in leveraging shopper and shopping data for greater customer-centricity, and the combination of staggering growth in available data and maturing of the analytics infrastructure will conspire for even sharper insights. […]

Or, All I Really Need to Know About Software Development I Learned in Kindergarten. A visual blog post on the software development lifecycle made up of an actual kanban wall in an actual project war room. 1. Analysis and Design                 2. Construction           […]