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Eric Enge

Eric Enge is part of the Digital Marketing practice at Perficient. He designs studies and produces industry-related research to help prove, debunk, or evolve assumptions about digital marketing practices and their value. Eric is a writer, blogger, researcher, teacher, and keynote speaker and panelist at major industry conferences. Partnering with several other experts, Eric served as the lead author of The Art of SEO.

Blogs from this Author

Backing up your Blog

It was a very scary moment. I was looking at the home page of my blog, and there was nothing but a WordPress database error of some sort. The irony of it was that I had just gone in, for the first time, to try and protect the history of the blog with the first […]

Google Data Updates and Algorithm Updates

Matt Cutts takes a fresh cut at trying to explain Google algorithm updates and data refreshes. In a nutshell: Algorithm updates affect the methodology that Google ranks sites. These are very infrequent. Data refreshes involve changes in the data set which the algorithm processes. One example of a data refresh is an index update. The […]

SEO

Wikipedia Launching a New Search Engine – Wikiasari

Quick Pre-Christmas post – Frank Watson at Search Engine Watch reports that Wikipedia and Amazon are teaming up to launch a search engine early next year. The story originally broke in the London Times where Wikipedia founder Jimmy Wales was quoted as saying “Google is very good at many types of search, but in many […]

SEO

Using a Site Map to Increase Traffic

Building a good site map can be challenging (for clarity’s sake, I need to point out that we are not talking about the Site Maps protocol here, but an on-site, site map). But I find that there is a lot of confusion out there about what makes a good one. People are locked down on […]

SEO

Weighing in on Link Buying (again!)

The debate continues to rage on about link buying. Rand posted yesterday that he disagrees with Danny and Google, and Jim Boykin adds his comments early this morning. Clearly, there is a lot of confusion over this. So here we go again … in this post, I will try to put forth what I believe […]

SEO

Adam Lasnik Clarifies Google Stance on Duplicate Content

Google’s Adam Lasnik has offered up a post today on Dealing Deftly with Duplicate Content. In it, he offers up the official Google stance on the issue. In this post, he addresses the following key issues: What is duplicate content? What isn’t duplicate content? Why does Google care about duplicate content? What does Google do […]

SEO

Improve your Google web search box in 10 minutes or less

This post will give you an idea of how to use Google Custom Search Engines to improve the web search tool you offer on your site. It’s really cool, and it’s really simple. Follow the five steps list below, and you will have the same web search you already have on your site, except your […]

SEO

Google’s Stance on Reciprocal Links

Search Engine Watch put up a post about Google saying No to Reciprocal Linking. In this post, Chris Boggs does a good review of the statement by Google in their Webmaster blog, and discusses the nature of the ambiguity in Google’s policy, and suggests that Google clarify their stance. My bet is that there is […]

SEO

List of PR9 and PR10 sites

Looking for a list of high page rank sites? Here is a site that lists Page Rank 10 and Page Rank 9 sites. The list is not comprehensive, but it represents a great starting place for those of you who want to research the highest page rank sites to get links from. As always, please […]

SEO

Blog Tag in action

Hoo boy looks like I have been tagged as well. I know I am going to get a headache finding anyone at all to tag. I will do my best. But first for the 5 things you did not know about me: I am an oenophile (wine lover). I have a first class wine cellar […]

Yahoo! Answers Turns One

Yahoo! Answers is having its first birthday today. They note that a Harris Interactive survey found that fully 1/3 of all online adults have used an online Q & A service at some point. You can see more information on the survey in the Yahoo! press release. The survey further showed that 52% of the […]

Google Image Search Labeler

Vanessa Fox posted yesterday about using images on your site. The post includes a variety of basic tips for getting the best impact on your search results. The really good stuff though is a pointer to a cool new feature in Google Webmaster Central. You can read a basic description of the service here. Basically, […]

SEO
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