Eric Enge

The following is the transcript of an interview of Mark Lucovsky, a Technical Director of Engineering at Mountain View, California-based Google, Inc. Mark has held this position at Google since November 2004. Before joining Google, Mark was a Distinguished Engineer at Redmond, Washington-based Microsoft Corporation. While at Microsoft, Mark was a founding member and principal […]

What’s the difference between a unique visitor and a user? This post will outline the basics. Many people make the mistake of equating the two, and there are some substantial differences. First, let’s look at how a web analytics package measures a visitor. The first step is to cookie the machine when a user visits […]

Today we officially launch our new Podcast series. Our first Podcast is a discussion about competitive intelligence tools with Avinash Kaushik, the publisher of the Occam’s Razor blog, one of the most widely read blog in the Web Analytics world. In particular, we focus on Competitive Intelligence tools. Avinash is obviously passionate about analytics in […]

WebmasterWorld has a nice thread going about 25 signals of crappy sites. Fribble starts the thread with the notion that we spend a lot of time looking for signals of quality. But it’s also useful to look at the inverse. It’s a pretty good list, and forum members chip in a few other good ideas. […]

As we have all heard, Wikipedia has placed “nofollow” tags on their outbound links. This was greeted with a fair amount of dismay by the SEO and Webmaster world at large, as well it should have been. But it turns out that Wikipedia links still have great value. Why? Because other people go to Wikipedia […]

The following is the transcript of an interview with Eric T. Peterson. Eric is currently Vice President with the Visual Sciences division of web analytics firm, WebSideStory, is the author of several books on web measurement and moderates several popular discussion lists on analytics. He also manages an excellent site on web analytics called Web […]

I am pleased to announce that I now have a role as a blogger for the staff at Search Engine Watch. You can see the announcement here. I will continue to put new articles and blog posts on this site as well, as I enjoy doing so. On SEW, I will cover 3 major vertical […]

The SEO world has been abuzz with the announcement of “accurate” link information from Google. This is, in fact, really good news for webmasters. If you care about building traffic to your site, you care about links. And having the tools to find out when you have new links is very good news indeed. It […]

Jim Sterne is one of the most well-known names in the world of Web Analytics. We recently had a chance to interview Jim and had a great discussion with him. Jim has published several books, including the well-known title “Web Metrics”. Jim is also President of the Web Analytics Association, and the Emetrics Summit. Jim’s passion […]

Big changes are taking place over at SEOmoz. A while back, Rand Fishkin (its CEO), announced that he planned to offer paid content services in the near future. Well, the change has happened, and the new SEOmoz site is launched. Premium Membership costs $39 per month or $299 for a year. What you get in […]

Wordtracker is now offering a free keyword tool. The tool provides data on 100 keywords related to your query. Here is a quick look at the interface: And here is the output of a sample query: It’s actually some great initial data, available at no cost. This should serve as a great promotional tool for […]

Now, this is really cool. According to Yahoo News, Sweden plans to open an embassy in the virtual world of Second Life. For those of you who are not familiar with it Second Life has more than 3 million “inhabitants”. We first blogged about Second Life in December after SES in Chicago. The success of […]