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Eric Enge

Eric Enge is part of the Digital Marketing practice at Perficient. He designs studies and produces industry-related research to help prove, debunk, or evolve assumptions about digital marketing practices and their value. Eric is a writer, blogger, researcher, teacher, and keynote speaker and panelist at major industry conferences. Partnering with several other experts, Eric served as the lead author of The Art of SEO.

Blogs from this Author

Rand Schulman and Eric Enge talk about Web Analytics

Rand is considered by many a new marketing and media pioneer and innovator. In 2005 he was named one of the Top 100 BtoB marketing executives by BtoB Magazine. He is regularly quoted in the WSJ, Investors Business Daily and Business Week and in numerous marketing & media publications, including AdWeek, and Advertising Age. He […]

Search Engine Land Announces Sphinn

At 11:00 am today, Third Door Media and Search Engine Land will announce a new social news site known as Sphinn. This site will offer users the ability to submit articles about interactive marketing, search, and social media, and then other users can review those articles and vote on them. As with other social news […]

Eric Enge interviews Udi Manber about Search Quality

As a Vice President of Engineering, Udi is responsible for core search. Before joining Google early in 2006, Udi was CEO of A9.com, a Senior VP at Amazon.com, and Yahoo’s Chief Scientist. He started working on search algorithms in 1989 with the invention of Suffix Arrays (with Gene Myers) while he was a professor at […]

Google VP Search Quality, Udi Manber

Just last week I had the pleasure of speaking with Google’s VP of Search Quality, Udi Manber. We focused our conversation on various aspects of search quality, Google’s algorithms, and Google’s development processes. Understandably, Udi was not going to provide a tremendous amount of detail about these things, because these are areas that Google considers […]

SEO

Page Rank, and Query Specific Page Rank

Page Rank gets a bad rap sometimes. It’s easy to understand why. People got obsessed with Page Rank a few years back, and for a long time, people would not let go of the notion that Page Rank was the only thing you needed to worry about in SEO. For that reason, many really smart […]

SEO

Vanessa Fox talks about Webmaster Tools and Duplicate Content

In what may have been her last interview before leaving Google, I sat down with Vanessa Fox, and we talked about Google Webmaster Tools, and we also spent some time digging into duplicate content. When at Google, Vanessa Fox created and developed Google Webmaster Central, which provides tools and information to help site owners understand […]

Vanessa Fox’s Last Google Interview?

Shortly before she left Google, I spoke to Vanessa Fox about what’s going on with Google Webmaster Tools, and, we also spoke for a while about duplicate content problems. While I was working on polishing up the interview transcript Vanessa left Google. So I may have had the last real interview she did while at […]

SEO

Dynamically Built Google Custom Search Engines

Google continues to roll out new features in its Custom Search Engines (CSEs). One of the most interesting ones is the implementation of “Linked CSEs”. What this feature does is allows applications to be built that can dynamically build a CSE. To whet your appetite for this feature, let me provide you with an example […]

SEO

Eric Enge interviews Seth Godin on June 8, 2007

Seth Godin is a bestselling author, entrepreneur, and agent of change. Godin is the author of seven books that have been bestsellers around the world and changed the way people think about marketing, change and work. The titles of these books are: Permission Marketing, Unleashing the Ideavirus, The Big Red Fez, Survival is Not Enough, […]

Interview with Seth Godin

A little over a week ago, I caught up with Seth Godin to talk about the great success of Squidoo. As you might expect, the conversation included a lot of discussion about what makes the web great, and strategies and tactics for making something go viral. Much of Seth’s focus with Squidoo was just that […]

12 Ways Webmasters Create Duplicate Content

At the recent SMX Advanced Conference in Seattle, one of the big sessions was on duplicate content. There is a great blow by blow coverage in posts by Vanessa Fox and by Matt McGhee. You can also see an older post about dupe content here by Chris Boggs. At the start of this session, the […]

SEO

Matt Cutts and Tim Mayer – tidbits from SMX

While I was out at SMX Advanced, I sat through the penalty box summit. As always, Tim Mayer and Matt Cutts had a few interesting things to say. Tim Mayer started by noting that Yahoo! remains committed to the search. Evidently, there was a rumor floating around in the industry that Yahoo! was going to […]

SEO
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