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Eric Enge

Eric Enge is part of the Digital Marketing practice at Perficient. He designs studies and produces industry-related research to help prove, debunk, or evolve assumptions about digital marketing practices and their value. Eric is a writer, blogger, researcher, teacher, and keynote speaker and panelist at major industry conferences. Partnering with several other experts, Eric served as the lead author of The Art of SEO.

Blogs from this Author

Adam Lasnik Discusses WebSpam with Eric Enge

What follows is an interview with Adam Lasnik, who is an SEO Strategist at Google. Adam has become extremely well known in the community as a new voice for communications from Google to the webmaster community. Here is his bio: Before there was a public Internet, Adam was e-mailing. Before there was Netscape or Internet […]

Key Blogging Tips from Avinash and Eric

The following is the transcript of a discussion between Avinash Kaushik and Eric Enge about what it takes to be successful as a blogger. Avinash Kaushik is a Web Analytics expert and well known for his Occam’s Razor blog. He is also the author of a book on Web Analytics called Web Analytics: An Hour […]

Latest Interview: Google’s Adam Lasnik

Last week I got to interview Adam Lasnik for the second time (the first interview is here. It’s always a pleasure to speak with Adam, and as usual, we covered a variety of WebSpam related topics. Check out the interview and you can comment on it below if you wish.

Search and Traditional Marketing

In my most recent interview with James Lamberti of comScore we talked about the future of search – with a particular focus on how search would become more tightly integrated with traditional marketing. This could mean a large uptick in dollars being invested in search. One of the big problems is that traditional marketers have […]

James Lamberti on the Future of Search Marketing

James M. Lamberti is the Senior Vice President, Search and Media for comScore Inc. He leads the Search practice at comScore Networks within the Media Division. Since joining comScore in 2001, James has led the development of the firm’s qSearch data stream into an industry-leading data and analytics tool widely used by search engines, portals, […]

Latest Interview: comScore’s James Lamberti

A few weeks ago I spoke with James Lamberti of comScore. Our discussion focused on the evolution of search marketing, and what it needs to do to integrate into the brain space of traditional marketers. Once you have read the interview, please feel free to leave comments about it below.

Five Strategic Steps for the Modern SEO

In the course of judging the SEMMYs, one of the great posts I read was The SEO Playbook – Welcome to the Rabbit Hole Alice by Stuntdubl (aka Todd Malicoat). It’s a great post because it helps outline how SEO is expanding in its scope. There are those that might suggest that SEO shops are […]

Eric Enge Interviews Kevin Ryan About His First SES

Kevin Ryan       One week after his first SES event, I caught up with Kevin Ryan to debrief him on how the event went. Here is his bio for his career prior to Incisive: Search Editor, iMedia Communications; CEO, Kinetic Results; VP, Interactive, Wahlstrom Interactive. Kevin Ryan’ s current and former client roster […]

Latest Interview: Incisive’s Kevin Ryan

Kevin Ryan recently completed his first SES with SES Chicago in December. Following the event, I interviewed Kevin Ryan, and we talked about how the event went. We also talked about his plans for future SES events. Feel free to leave comments on the interview below.

Thoughts on SEO Ethics

One of the most important things an SEO can do when speaking with a prospective customer is to qualify the customer first. There are people out there who are ready to pay you money for your time and services that you should turn away. There are a couple of major reasons why: It’s just good […]

Announcing … The SEMMYS

Matt McGee of Small Business SEM officially announced the launch of the SEMMYS early this morning. The SEMMYS are a set of awards that will be given to the best search marketing blog posts of 2007. A panel of judges, including yours truly, are helping pick a set of finalists during the course of this […]

Latest Interview: Eurekster’s Grant Ryan

Following shortly after my recent interview with Steven Marder of Eurekster, I did a follow-up interview with Grant Ryan of Eurekster. The interview with Steven Marder was what I consider an introductory course on social search. The interview with Grant is the advanced course. You can comment on the interview below.

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