If you have responsibility for SEO traffic within your organization (or someone else’s), there will be many points in your career when you will likely have to answer the question “Why did our SEO traffic or rankings change?” This is the point where many SEOs will head to the blogosphere to see what recent algorithm […]
Brian Weiss
Brian Weiss is a Managing Senior Consultant and has over a decade of experience in the digital marketing field and has consulted for some of the highest traffic websites in the world. Brian is a former writer for Searchengineland and has spoken on the Advanced Technical SEO panel at SMX.
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3 Unique SEO Metrics to Investigate
Metrics can tell us more than just how we’re performing—good data can also provide background for proactive site improvement. There are already dozens of guides written on SEO metrics, so rather than rehash the basics, let’s focus on three important metrics that you won’t find in most SEO KPI reports: 1. Percentage of Traffic from […]