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Posts Tagged ‘social’

Marketecting the enterprise?

At the Association of Enterprise Architecture Summit in Austin, Texas last week, John Zachman was the speaker of honor. For those unfamiliar with his work he is the leading proponent of Enterprise Architecture, and I don’t mean that in the marketing sense where all companies are the leading in “blah blah blah”. As a career […]

SPC14: Microsoft’s Roadmap for Enterprise Social

Juliet Wei and Christopher Fiessinger, Microsoft Product Managers gave us a look into where Enterprise Social is headed.   Given the many questions on deeper integration between SharePoint and Yammer plus hoped for enhancements made this a packed session, even if it was the end of the day. They put the agenda as: Work like […]

Perficient announces Rich Wood to speak at #SPC14 on Yammer

Today, Perficient announced that Rich Wood, director of Perficient’s national Microsoft web and social collaboration practice, will present on Yammer best practices at the Microsoft SharePoint Conference 2014, taking place next week, March 3-6, in Las Vegas. The Perficient Microsoft team will also be available in booth #308 to discuss all things SharePoint, and they’ll […]

Social Media Week 14 kicks off in New York

This looks like a promising event, with many interesting speakers from Microsoft and Google, as well as the media industry such as Don Steele of Comedy Central. We won’t be there this year, perhaps in the future. It looks like on to watch in the Social engagement space.

Successfully Piloting Social Business Software

Rob Novak and Mac Guidera presented tips on how to make a pilot in social software successful. First why pilot?  A pilot is critical to success because it provides for an experimental trial on a small scale for the future change that you anticipate.A well run pilot reduces the risk of large scale failure and […]

Infusing Social into Digital Experiences

Adding social capabilities to your digital experience site can bring some nice benefits. One benefit that is often overlooked is the multiplier effect of social sharing.  If you can can get people to promote your brand or product, you can reach larger audiences and save advertising costs as well.  A single “Like” on your product […]

Be a Successful Social Business in a Highly Regulated Industry

Just because you are in a highly regulated industry doesn’t mean you can’t also be highly social.  You just have to be more careful about how you do it. At IBM Connect, TD Ameritrade and IBM shared how they made became a social business despite all the regulations and compliance issues.  TD Ameritrade used IBM […]

What’s coming in WebSphere Portal and WCM

Rob Will, Chief Architect at IBM, presented the future vision for Portal and WCM today.   He started out talking about how the concept of customer experience has been evolving over the past few years.  A core shift has been to enable non-technical users to do more and more with less reliance on IT. A slight […]

What's coming in WebSphere Portal and WCM

Rob Will, Chief Architect at IBM, presented the future vision for Portal and WCM today.   He started out talking about how the concept of customer experience has been evolving over the past few years.  A core shift has been to enable non-technical users to do more and more with less reliance on IT. A slight […]

IBM Connect: Becoming a Social Business Success Story

Chris Crummey (@ccrummey) is probably the most adept presenter on the whole experience in using the IBM tools. He gets what makes people successful and incorporates that into how he works.  So it’s a good session. Here’s what makes you successful:   Types of people: My social strategy is to have a blog (feature)  You […]

The Latest News from #IBMConnect

Michael Porter, Principal at Perficient, is currently blogging his way through IBM Connect over on our Portals blog. Follow the links to learn about all of the sessions he’s attending: The Future of Enterprise Computing and trends in social Helping CMO’s Improve a Customer Digital Experience where he delves into a day in the life of a […]

IBM Connect: Social Next What’s Coming to Social

Jeff Schick is the VP of Social Software at IBM and he led us through where social is going.           The first thing to know is that Connections is now rebranded.  It’s all an integrated solution.  Mail, meetings, docs, etc.  It’s all part of the Connections brand.  Given what we just […]

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