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Posts Tagged ‘advertising cookies’

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A World Without Advertising Cookies- Disruption to Personalization Part 2

Identifying Opportunities in a Cookie-less World In Part 1 of this series, we explored the disruption and impact that impending policies around the restricted use or removal of third-party cookies are poised to bring to the digital advertising and marketing industry. As we stand at the cusp of this change, it is important to embrace […]

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A World Without Advertising Cookies- Disruption to Personalization Part 1

As privacy and security remain a top priority, major platforms like Google are working to phase out advertising cookies as soon as the end of 2024. This is great news for data protection, but what does it mean for digital marketers? In this series, we’ll discuss the impact a cookieless world will have on our […]