Perficient Author

Perficient Digital announced today that “The Art of Window Dressing,” a mobile application designed for premium window fashions brand Hunter Douglas and built by Perficient Digital in partnership with Visualize IT, has won Best Design Mobile Application in the 2013 Internet Advertising Competition. An offshoot of the Web Marketing Association, the IAC Awards recognize excellence in online […]

When’s the last time you played? When’s the last time you became so immersed in a game that hours flew by unnoticed? What are your memories of play? If you are my age, you might remember long summer days of Capture the Flag, or if you’re a bit younger, your memories might be of Mario […]

“Video memes” and “viral videos” often get rolled into one, but there’s a big difference between the two. A viral video is a single video passed around online and viewed by millions, while a video meme inspires new videos that replicate, remix, spin-off, or imitate the original. To top it all off, every meme is […]

I recently had the privilege of going to South By Southwest in Austin, Texas this year. It was an amazing experience, and I learned a great deal about the industry. As a first-timer for the conference though, here are a few things I picked up during the week:

After attending two jQuery conferences in the past, I was pretty excited to be a part of jQueryTO, not to mention the opportunity to check out the beautiful city of Toronto. It’s a great area full of good food, interesting places and lots of talented and intelligent web developers. As mentioned in the previous post, […]

When I heard about jQueryTO, the Toronto jQuery conference, I got excited—a jQuery conference a few hours away by plane, train, or automobile? I’m in! My co-worker, Karen Ford and I both attended, and walked away full of new and exciting ideas. I was a bit apprehensive leading up to the conference, since it wasn’t […]

Content management systems (CMS) are powerful tools that can simplify the management of content and workflow for complex websites. They ease the process of creating, editing, and relating web content quickly—without the need for a developer or engineer to perform these tasks. With so many content management systems out there, the chances are likely, that […]

Great communication is one of the most important skills, if not the most important skill, a project manager can possess. I make this statement based on my experience in account and project management roles with different advertising/marketing agencies in Michigan and Colorado. These agencies differed in number of employees, service offerings and whether there were […]

Have you ever wanted to design and build a WordPress theme that doesn’t use the same boring, standard social sharing buttons that spew iframes all over your pages? There is a huge selection of social sharing plugins available for WordPress, but I’ve often felt the vast majority of them look and feel too much like… […]

Perhaps you were like me…an advertising major in college with high hopes that a job would follow soon after graduation. Well, in a perfect world that would happen, but in our world (you know, reality?) it’s time to plan ahead. Here are a few tips and tricks on what can help you get your advertising […]

As a long-time analyst (from several different research and development fields, not just online), I tend to foam at the mouth a little bit when I hear vendors oversimplify analytics—especially test analytics. While not rocket science, tests should not be interpreted in a slapdash way. We want the net effects of tests to be better […]

I’ll admit I’m not much of a football fan. My favorite parts of the game are things like the shiny pants, touchdown shuffles, and the ingenuity of a six-legged turkey. I am, however, a fan of good advertising. Like so many fans and non-fans alike, I anticipate being able to see all the Super Bowl […]