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Melody Smith Jones

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Connected Health Trend Countdown: #3 Moving Beyond “Sick Care”

We’re winding down the countdown with one that is near and dear to my heart. One of my very first jobs, when I was just a wee lass of 14 years of age, was as a peer health educator for North County Health Services in California. That’s the foundation that still drives me in my […]

Connected Health Trend Countdown: #4 Reaching the Mobile 91%

Quick, grab your mobile phone. It’s pretty close at hand, I’m guessing. Hence, our next trend in the 2014 Connected Health Trend Countdown: Trend #4: Gamification, Quantified Self, and the Internet of Things You are undoubtedly part of the 90% of the world’s population that is covered by a commercial wireless signal. According to Pew […]

Connected Health Trend Countdown: #5 The Meaningful Use Timeline

We’ve rounded the bend on our countdown of the Top 10 Trends in Connected Health in 2014. You may be surprised to know that this is the first time a government propelled trend has been mentioned on this countdown. Here it is: Trend #5: The Meaningful Use Timeline Shift I like to refer to this […]

Connected Health Trend Countdown: #6 Evolution of Social Media

A new week brings us to another trend in our 2014 Connected Health Countdown. We are nearing our halfway mark with: Trend 6: The Evolution of Social Media into Care and Patient/Member Acquisition Over the course of 2012 and 2013, many healthcare organizations were taking the dive into social media for the first time. However, […]

Connected Health Trend Countdown: #7 Care Knows No Bounds

Today’s entry in the 2014 Connected trend Health countdown takes us far away from home: Trend #7: Care That Knows No Bounds It wasn’t so long ago when the general consensus amongst healthcare leaders was ripe with uncertainty regarding the returns to be had from telehealth and remote patient monitoring investments. It’s only a year […]

Connected Health Trend Countdown: #8 Sharing Notes with Patients

Our Countdown of the Top Connected Health Trends of 2014 brings us to: #8: Sharing Notes with Patients The more obvious driver of this trend is Meaningful Use. However, there is a separate market push for patient record access, which is being driven by consumer engagement. As luck would have it, there was a Healthcare […]

Connected Health Trend Countdown: #9 The Connected Enterprise

On Tuesday we launched our Top 10 Trends Countdown with #10: M&A Meets Consumer Engagement. Today we reveal the next trend, which is: Trend #9: The Connected Enterprise As mentioned earlier this week, Connected Health is defined as the care provided to patients when they are not within the clinical care setting. Now I’m talking […]

Connected Health Trend Countdown: #10 M&A Meets Engagement

Connected Health is that always dynamic space where we connect patients, providers, insurers, and the health community at large in an effort to deliver quality care that is not confined to the mere 1% of time patients spend in the clinic care setting. It’s healthcare that braves the whirlwind of daily life with the goal […]

Texting Bridges the Mobile Health Digital Divide

Whether it is real or perceived, the digital divide is often used as an excuse for non-adoption of mobile health. What is the “digital divide” exactly? The term is meant to describe the differences between people, households, or demographic/socioeconomic groups with regards to access to information technology and the knowledge and skills needed to use […]

Has digital marketing flatlined?

Today I herald to you from my hometown of the Queen City (otherwise known as the midwestern gem of Cincinnati). In the business world Cincinnati is often known as the “Home of Procter & Gamble”. However, it is also home to an even more important, and oftentimes more surprising, business engine. After New York City […]

Apolitical Tech Lessons from the Healthcare.gov Meltdown

When Healthcare.gov launched, it drew an understandably high number of initial users. Millions poured onto the site, but they weren’t able to sign up for insurance due to technical glitches. As an impartial observer, it was interesting to watch media outlets struggle to find even one person that was able to sign up successfully. The […]

Designing Digital for “The Strategy That Will Fix Health Care”

In case you missed it, in the fresh off the press October 2013 issue of Harvard Business Review, Michael E. Porter and Thomas H. Lee set off with a very grand statement, “The Strategy That Will Fix Health Care“. In the interest of full disclosure, in the beginning of this piece the two authors basically […]

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