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Eric Enge

Eric Enge is part of the Digital Marketing practice at Perficient. He designs studies and produces industry-related research to help prove, debunk, or evolve assumptions about digital marketing practices and their value. Eric is a writer, blogger, researcher, teacher, and keynote speaker and panelist at major industry conferences. Partnering with several other experts, Eric served as the lead author of The Art of SEO.

Blogs from this Author

2007 Predictions for Web Marketing

Now that we are over 1 week into the new year, I have decided to take a moment to record six predictions for the year. Here are the new developments I see on our horizon in 2007: The social web revolution(s) will continue and expand, but will not be a panacea for current limitations in […]

Interview of Clicktrack’s John Marshall

The following is the transcript of an interview of John Marshall, CEO of Clicktracks. A Netscape alumnus who is responsible for two other successful software companies, John Marshall brings 20 years of experience in the software industry to ClickTracks. It was while running a previous company that John first understood the benefits of good quality […]

Interview of IndexTools’ Dennis Mortensen

The following is the transcript of an interview of Dennis Mortensen, COO of IndexTools. Dennis Mortensen joined IndexTools Inc. in 2004 and he is responsible for identifying market opportunities, developing and executing direct client and partner strategies for the company including professional services and technical support. He is Principal of Elisabeth Victoria Corp., a company […]

Eric Enge interviews Eurekster’s Steven Marder

Steven Marder is CEO and a co-Founder of Eurekster, Inc. With significant experience in the traditional media, digital media and technology industries and as a serial entrepreneur, Steven has almost two decades of professional experience as a business development/ corporate development executive, venture catalyst, strategic advisor and attorney. Steven co-founded and is on the Board […]

GoogleBot Crawling CSS Files

Barry Schwartz spotted a thread in the Cre8site Forums discussing a report by Ekstreme.com that Googlebot requested a CSS file. This is a very interesting, but not surprising development. It’s been known for some time that you can use CSS to hide text. It was also clearly stated by search engine representatives at SES in […]

SEO

The 4 Basics of Reinclusion Requests

It’s been a long time since I had to deal with a Reinclusion Request, but someone asked me about this yesterday, and it’s worth a post because it’s an issue that many people encounter. The outline here should apply to any of the search engines. First, here is where you find the reinclusion form for […]

SEO

Interview of Google Analytics’ Brett Crosby

The following is the transcript of an interview of Brett Crosby, Senior Manager of Google Analytics, conducted in several sessions in January 2007. He has been shaping the Web Analytics industry for ten years as the co-founder of Urchin Software Corporation and more recently as a senior product leader at Google. He is currently responsible […]

The Future of Social Media

As the various predictions come out about people’s projections for 2007, I am beginning to see more and more impressive predictions about what will happen in the social media space. People are projecting that the power of human input will do all manner of incredible things. But there is a basic problem with all this. […]

Commentary on Danny Sullivan Interview with Jimmy Wales

Danny Sullivan posted an interview of Jimmy Wales, in which they discuss Wikia’s plan to launch a new search engine. Danny asks a lot of great questions and provides some good analysis. Danny points out in detail how hard it will be for them to succeed in holding off spammers if they begin to get […]

7 tips on writing good content for the Search Engines

Brian Clark at Copyblogger recently put up a post about how to write for Google. In his post, Brian quotes the Google guidelines, including the well known: “Always focus on the users and not on search engines when developing your optimization strategy”. Brian also promises to offer more on this exact topic within the next […]

SEO

Blogs that I read

I have now seen numerous people put out there their list of blogs that they read. I saw one excellent list from Brian Clark at Copyblogger, a blog that is on my list below. Here is my list: Bruce Clay (Lisa Barone) Cartoon Barry CopyBlogger Cre8pc David Naylor Eric Ward – Link Moses Google Blogoscoped […]

Stats About Blogs and Link Development

Blogs make for a great promotional tool. You have probably heard it many times. But does it really work? I think we can answer that question with a resounding yes! This post will provide you with some basic stats, showing the results achieved by SEOmoz in the last year, and our very own blog here […]

SEO
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