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Eric Enge

Eric Enge is part of the Digital Marketing practice at Perficient. He designs studies and produces industry-related research to help prove, debunk, or evolve assumptions about digital marketing practices and their value. Eric is a writer, blogger, researcher, teacher, and keynote speaker and panelist at major industry conferences. Partnering with several other experts, Eric served as the lead author of The Art of SEO.

Blogs from this Author

SEOs Should Focus on Conversions

What should an SEO firm report on to their clients? There are a whole host of things that people usually talk about: Technical SEO changes made New links obtained Rankings reports Total backlinks Pages indexed Competitive info Web site traffic While most of these are useful at some level, I think that if any of […]

SEO

Latest Interview: Bill Flitter Podcast

Recently I put a podcast together with Pheedo’s Bill Flitter. Bill is the CEO of Pheedo and shared his insights on how RSS is being used, and also provides advice on the promotion of your feed. Once you are done reading or listening, you can comment on the podcast below.

Eric Enge interviews Kirsten Rasanen about TV Guide’s video search engine

Kirsten Rasanen joined TV Guide in May 2006 as director of product development for TV Guide Online. She is responsible for product development and management of large-scale projects on the company’s flagship site, TVGuide.com. Her focus is on broadband video and new video applications for the Web, including a patent-pending product design. Most recently, Kirsten, […]

Latest Interview: Kirsten Rasanen

This week’s interview is with TV Guide’s Kirsten Rasanen, Director of Product Development for TV Guide Online. Kirsten and I discussed TV Guide’s video search engine, as well as the future of video search. If you want to discuss it, you can do so below.

SEO

Guy Kawasaki’s Alltop

Guy Kawasaki of Garage Ventures has launched a new website known as Alltop, with a tag line of “All the top stories”. Here is a summary of their business from their site: We help you explore your passions by collecting stories from “all the top” sites on the web. We’ve grouped these collections — ”aggregations” […]

SEO

Latest Interview: Kevin Lee

Recently I have the chance to speak with Kevin Lee, Co-Founder & Executive Chairman of Did-It. We spoke about the SEM industry in the past year, the future of it, as well as the types of tools to use to get the best results for your campaigns. Please feel free to comment on the interview […]

10 Things To Expect from a Good SEO Firm

Last week I posted about 11 Ways to Recognize a Bad SEO Firm. This week, in response to many requests, I am going to turn it around and talk about a set of things to look for in identifying a good SEO firm. Unfortunately, it is much more difficult to be declarative when looking at […]

SEO

Eric Enge and Kevin Lee discuss Pay Per Click Marketing

Kevin Lee Didit Co-Founder & Executive Chairman, has been an acknowledged Search Engine Marketing expert since 1995. Kevin’s years of SEM expertise provide the foundation for Didit’s proprietary Maestro search campaign technology. Didit’s unparalleled results and client growth have earned Didit recognition not only among marketers but also as part of the 2007 Inc 500 […]

Eric Enge Interviews Ken McGaffin

Ken McGaffin is Chief Marketing Officer with Wordtracker.com. He writes regularly on link building and online public relations. He is the author of the highly acclaimed Linking Matters Report. Our discussion focused on recent changes and upcoming plans for Wordtracker, and tips and techniques for keyword selection. Interview Transcript Eric Enge: Tell us about recent […]

Latest Interview: Ken McGaffin

Recently I interviewed Wordtracker’s Ken McGaffin. Ken and I discussed recent changes in Wordtracker and advanced tips and techniques for keyword selection. Check it out, and feel free to discuss it below.

SEO

11 Ways to Recognize a Bad SEO Firm

There are lots of different people out there calling themselves SEOs. Some of them are actually really good. But, for today, let’s take a look at 11 sure-fire signs that you’re dealing with a bad one: Focuses a lot of energy on meta keywords. Yes, they are still out there – SEOs that think that […]

SEO

Authoritative Social Media Content

The process for winning on Digg (and other social media sites) is a complex one. This has been made even more complex by recent changes in the Digg algorithm. Many webmasters strive to develop content that will score well on Digg, looking for tons of traffic and lots of links. The first key, obviously, is […]

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