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Eric Enge

Eric Enge is part of the Digital Marketing practice at Perficient. He designs studies and produces industry-related research to help prove, debunk, or evolve assumptions about digital marketing practices and their value. Eric is a writer, blogger, researcher, teacher, and keynote speaker and panelist at major industry conferences. Partnering with several other experts, Eric served as the lead author of The Art of SEO.

Blogs from this Author

Ted Murphy Interviewed by Eric Enge

A serial entrepreneur, Edward “Ted” Murphy has founded six companies since 1994. Murphy’s latest venture, IZEAoperates a variety of social media properties including PayPerPost, the world’s largest Consumer Generated Advertising Network. Founded in June of 2006, IZEA has raised over $10 million in venture funding from leading venture capitalists including Draper Fischer Jurvetson. The network […]

Site Search Provides Powerful User Intelligence

Site search data can be a huge resource for web publishers. For a large number of sites, this is a greatly under-utilized resource. Many sites put a site search capability on their website and then forget about it. So much opportunity left on the table. The opportunity comes from looking at your site search data […]

SEO

Latest Interview: Izea’s Ted Murphy

This week’s interview is with Izea’s Ted Murphy. Ted has been a successful entrepreneur since 1994 and is most notably known for founding Izea, the company which spawned PayPerPost. Ted and I discuss PayPerPost, and his latest venture, SocialSpark. If you would like to comment on it, please do so below.

SEO

Latest Interview: Vanessa Fox

Vanessa Fox has remained a prominent industry figure after leaving Google, where she led the development of Google Webmaster Tools. Recently Vanessa and I found time to sit and talk about Holistic Online Marketing Feel free to ask questions or discuss it below.

SEO

Vanessa Fox Interviewed by Eric Enge

Vanessa Fox’s latest projects are Jane and Robot (search-friendly design patterns for web developers) and Nine by Blue (thoughts on holistic online marketing, customer relationships, and measuring search as an acquisition channel). Vanessa is also working with Ignition Partners as an Entrepreneur in Residence and is Features Editor at Search Engine Land. Before this, Vanessa […]

Matt Cutts Interviewed by Eric Enge

Matt Cutts joined Google as a Software Engineer in January 2000. Before Google, he was working on his Ph.D. in computer graphics at the University of North Carolina at Chapel Hill. He has an M.S. from UNC-Chapel Hill and B.S. degrees in both mathematics and computer science from the University of Kentucky. Matt wrote SafeSearch, […]

Latest Interview: Matt Cutts

During my recent trip to SMX Advanced, I sat down with Google’s Matt Cutts to discuss link building. In the discussion, we covered a wide variety of white hat link building techniques. What makes this interesting is the insight it provides on what Matt considers to be White Hat. Check it out, and then comment […]

5 Reasons to Not Use Black Hat Tactics

Lisa Barone wrote an awesome post titled: SMX Advanced Goes to the Dark Side. With 60 comments (and counting), including several by Danny Sullivan, the discussion thread is fascinating as well. At the end of it all, it looks like the consensus is that the event was a bit more black hat than many people, […]

SEO

No Use for Mediocrity

I just finished reading a post from Half’s SEO Notebook titled Your Obsession to Rank Higher is the Final Nail in Your Coffin. The whole post is a rant against those who don’t see that they need to do something special with their web sites, and who are, well, obsessed only with ranking higher. As […]

SEO

Going to SMX Advanced

I am on the plane out to SMX Advanced in Seattle. This is Danny Sullivan’s second take at this show, which is targeted at more advanced SEOs and web marketers. As we all head out to Seattle, we all have the same thing in our mind – will the food be as good as it […]

SEO

Eric Enge interviews Marc Johnson

Marc Johnson is the Chief Marketing Officer for Hitwise. Johnson joined Hitwise in March 2008. Prior to Hitwise, Johnson founded and managed Storyline Development, an independent marketing and market research consultancy. Johnson previously served as an Executive Vice-President and then Advisor to Buzzmetrics, (now part of Nielsen Online. There he helped create the first product, […]

Latest Interview: Marc Johnson of Hitwise

This week’s interview is with Marc Johnson. Marc joined Hitwise as its Chief Marketing Officer in March 2008. It’s an engaging discussion about the kinds of things you can do with competitive intelligence tools.

SEO
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