Skip to main content


The Surprising Connection Between NBA Player Tracking and Order Management Package Tracking

Basketball Hoop In Order Management Warehouse (3)

With the NBA Finals starting on June 1st many fans will be glued to their seats to watch who will be crowned the 2023 NBA champions. While fans closely analyze each team’s performance and decipher the reasons behind the outcome of the games, order management, and package tracking probably is the last thing on their minds.

However, surprisingly enough, there is a remarkable correlation between package tracking and how modern NBA teams are optimizing their team performance. Discover how NBA teams and retailers are harnessing the power of tracking capabilities to gain significant competitive advantages.  

Unleashing the Power of Real-Time Tracking for Enhanced Visibility  

NBA player tracking leverages real-time tracking capabilities to give coaches in-game player analysis to gain valuable insights into player performance and movement. When coaches receive real-time updates on player analysis, it empowers them to confidently make informed, data-driven decisions to optimize their team’s performance. 

Similarly, IBM Sterling package tracking capabilities benefit retailers by giving them and their customers real-time product visibility, so customers can track their packages at every stage of the shipping process. Providing customers with product transparency is a massive competitive advantage. When customers can view where their package is, they are more likely to trust that their package will get to them at the right place at the right time and will be more confident to buy from your brand. 

Optimization of Routes and Processes 

NBA player tracking data has revolutionized the way coaches analyze and optimize their team’s performance. By leveraging player tracking technology, coaches can identify patterns and inefficiencies in player movements, enabling them to enhance the flow of their offense to maximize scoring opportunities and enhance the flow of their defense to minimize their opponent’s opportunities to score. 

Likewise, IBM Sterling Order Management package tracking capabilities help companies optimize logistics routes, identify bottlenecks, and streamline processes. By applying package tracking analysis techniques, businesses can enhance supply chain management, improve efficiency, and reduce delivery times, thus leading to customer satisfaction.

Harnessing Predictive Analytics  

NBA player tracking analyzes historical data to predict player performance. Through the analysis of vast amounts of real-time data during games, predictive analytics algorithms can identify patterns, trends, and correlations to predict future outcomes. This allows coaches to make informed, data-driven decisions to optimize their lineups, substitutions, and matchups to give their team the best chance at winning.  

For example, based on historical data and real-time tracking, predictive analytics models can assess a player’s shooting tendencies, preferred shot locations, and success rates. This information helps teams develop defensive strategies that put their players in the right place to minimize their opponent’s offensive success.  

Similarly, IBM Sterling utilizes predictive analytics to optimize order management and improve operational efficiency. By analyzing historical and real-time data, IBM Sterling’s predictive analytic algorithms can forecast demand, identify potential supply chain disruption, and optimize inventory levels. This helps businesses streamline their order fulfillment process, minimize out of stock products, and reduce delivery times.  

Let Perficient Coach You to be a Champion in Customer Experience 

Like how NBA teams are leveraging tracking technologies to optimize their team’s performance, retailers are leveraging order management systems and package tracking capabilities to enhance their supply chain management by enhancing visibility, optimizing routes and processes, and improving customer trust and experience.  

Having a robust order management system is crucial in order to provide your customers with product transparency. And with over 20 years of award-winning IBM Sterling Order Management experience, Perficient is ready to coach you to be a champion in supply chain management. Reach out to learn more. 

Thoughts on “The Surprising Connection Between NBA Player Tracking and Order Management Package Tracking”

Leave a Reply

Your email address will not be published. Required fields are marked *

This site uses Akismet to reduce spam. Learn how your comment data is processed.

Jonathan Cochrum

Jonathan Cochrum is a Commerce Partner Marketing Coordinator based out of St. Louis Missouri. Feel free to connect with Jonathan on LinkedIn!

More from this Author

Follow Us