Sitecore Symposium 2018: JSS Marketing Automation

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JSS Marketing Automation was lead by Perficient’s own Corey Smith and Rick Bauer.  The session started with attendees visiting a url to choose their favorite type of music.  They showed an entire JSS application with some basic analytics and goal tracking.

Building a JSS app

• JSS enables rich front end UIs
  • Makes your page feel faster and more native
  • After the initial page load, only loads the part of the page that change
  • Integrates with Angular, Vue, and React
  • Would .Net MVC ever go the way of web forms as we move away from server side rendering?  Interesting though.
• Disconnected mode
  • You do not need a windows machine or a live Sitecore instance to begin development for your site
  • Can run on docker, linux, or node
  • Can store basic content in .yml files
• Connected mode
  • Can connect to marketing tools
    • Campaigns
    • Goal tracking
  • Can user personalization and a/b testing tools
  • Does not support Sitecore Forms at the moment

Gotchas

• Cookie tracking
  • Automatically enabled in JSS layout services
  • Fetch webapi call
    • Must add “credentials: ‘same-origin'” to send cookies
• Anti-forgery Token
  • JSS does not have this feature natively
  • Microsoft provides an example using javascript
• Graph QL
  • There are not Json Renderings
  • You can set the graphql query to get your json data
  • Sitecore now has an Experience Graph Browser so you can craft your query

Find the rest of my notes from Sitecore Symposium 2018