The Digital Essentials, Part 3
Developing a robust digital strategy is both a challenge and an opportunity. Part 3 of the Digital Essentials guide series explores five of the essential technology-driven experiences customers expect, which you may be missing or not fully utilizing.
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Melody Smith Jones, project manager at Perficient, is visiting her hometown of Cincinnati today and wrote a blog post on Procter and Gamble and the change in the digital marketing landscape.
It is these two things that my city is known for, P&G and digital marketing, that bring me to my next point: digital marketing is dead. In fact, Marc Pritchard, Global Branding Officer for Procter & Gamble, recently was quoted saying
The era of digital marketing is over. It’s almost dead.
To read Melody’s full blog post, click here.