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Digital Transformation

Blogging and Blackmail, Looks Like Social Media is Still Maturing

Over in Europe, Kernal Mag has a dark story about an accounting software blogger misusing his influence and power to solicit $$ for not writing up scathing posts about accounting software.  Just like anything else, power can be misused.

“It’s extortion, plain and simple,” one accountancy software start-up said yesterday. “He writes endless negative posts about your products – unless, of course, you pay him.”
The enterprise accounting sector is maturing, and the companies in it are growing. Howlett’s characteristically barbaric attacks have therefore begun to seriously affect the business of many of them. One of them told The Kernel that Howlett had already cost them “tens of thousands of pounds”.

 

See it at the site for the entire story. What amazes me is how brazen the blogger was…..even after being called out.

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Michael Porter

Mike Porter leads the Strategic Advisors team for Perficient. He has more than 21 years of experience helping organizations with technology and digital transformation, specifically around solving business problems related to CRM and data.

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