Today we are going to look at a widely used acronym in business intelligence called MDM, or Master Data Management. Sure you have heard it before, but it is often tossed in with a series of other acronyms without much context. So what is MDM in a practical context?
Thanks Scott, but we are again getting lost in words! Here is a great overview of MDM with practical examples of its use from a business perspective:
IBM also provides a great overview of MDM, but uses a more technical perspective:
Now that we have some context, we can begin to explore the advantages that MDM offers in more detail. Teradata provides a great video in which industry experts elaborate on some of these advantages:
To truly understand the the advantages of MDM, one must first discover the technical and business foundations to MDM. Once there is a base of understanding, some of the more detailed conversation will become clearer. So, when the acronyms start to fly in your next work conversation, you should now be able to jump in at “MDM” and join the conversation.
Any other good videos out there for MDM?