One of my recent interviews was with Tracy Chan and Matthew Liu of YouTube. Some of the areas discussed include:
- YouTube Insight’s Popularity feature
- YouTube Insight’s Discovery functionality
- YouTube Insight’s Demographics tool
- The ability to export data from YouTube Insight
- How Promoted Videos can help you launch a video
- Other tactics for driving video views
- YouTube video optimization basics
All in all, a pretty good primer for learning about how to get started with YouTube.