A Review of Unica’s Affinium NetInsight Web Analytics

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Latest up in our series about web analytics packages is Unica’s Affinium NetInsight, with our article: 12 Cool Things You Can Do with NetInsight. And there are lots of cool things you do with it. The article comes with screenshots and a description for each of the cool things. Here are the headlines:

1. Creating custom dashboards
2. Ad-Hoc Analysis
3. Drag, Drop, and Drill, Drill, Drill Down
4. Correlate Data
5. A/B Analysis mode
6. Integrate Offline Customer Data
7. Examine Individual Clickstreams
8. Robot/Spider analysis
9. Remarketing
10. Ask NetInsight Wizard
11. Heat Map Overlay
12. Date Comparison Reporting

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