Daniela Rus also believes that the cars of the future will be able to do a lot more than just self-drive; they’ll be able to understand how you’re feeling by listening to your voice, or route you to the nearest store when you run out of milk. Peggy Johnson, executive vice president of business development […]
Posts Tagged ‘Volvo’
#DF15: How Smart Brands Use Digital Marketing
At Dreamforce 2015, Joel Book (@joelbook), Principal, Marketing Insights – Salesforce Marketing Cloud, presented on how to use digital marketing to acquire, engage, and retain customers. The session abstract: Today’s consumers are hyper-connected, better informed, and more empowered than ever. And they expect brands to deliver personalized offers, information, and service at every stage of […]