For more than a decade, Salesforce CEO Marc Benioff has championed the concept of shoshin—a “beginner’s mind” that allows for continuous innovation and reinvention. As the company now embarks on its “hard pivot” to Agentforce, this philosophy takes on new relevance. Agentforce isn’t just an extension of Salesforce’s AI capabilities—it’s a reimagining of what AI […]
Posts Tagged ‘salesforce’
Chelsea Monda’s Top Dreamforce 2024 Picks: Must-See Sessions for Salesforce Success
As the Delivery Director for Perficient’s Salesforce practice, Chelsea Monda has seen firsthand the challenges companies face in their digital transformation journeys. With Dreamforce 2024 just around the corner, she shares her top session picks that will provide valuable insights for businesses looking to optimize their Salesforce implementation and drive growth: Accelerating Dealer Onboarding and […]
How SFCC dominates the market 2024
What Makes Salesforce a Leader in B2B E-Commerce: Key Takeaways from the Forrester Wave Q2 2024 Michael Affronti, Executive VP & GM of Commerce Cloud at Salesforce, recently expressed his excitement on LinkedIn about Salesforce being named a Leader in the Forrester Wave: Commerce Solutions for B2B, Q2 2024 report. This achievement highlights Salesforce’s reputation […]
Accelerating Data Activation with Salesforce Data Cloud for Automotive and Manufacturing Companies
Salesforce is making significant strides in the data space, which is excellent news for the manufacturing and automotive industries. Jim Hertzfeld, VP of strategy at Perficient, recently visited the Salesforce tower to discuss this with Megan Glasow, managing director of Perficient’s global Salesforce practice. We’ve previously shared how connected vehicles and the influx of data […]
Integrate Salesforce and Databricks
90% of Fortune 500 companies use Salesforce as their Customer Relations Management tool. I have ingested data from Salesforce into almost every database using almost every ETL tool. Every integration tool out there has a Salesforce connector; Salesforce even owns Mulesoft. The integration always worked, but it was rarely smooth. Its just something that you […]
Eric Walk’s Top Dreamforce Session Picks: A Data Strategist’s View
Eric Walk’s journey from Enterprise Document Management to his current role leading Perficient’s Data Strategy capability has given him a unique perspective on data, technology, and business outcomes. His insights into the evolving landscape of data and AI are reflected in his top Dreamforce sessions, which showcase his commitment to advancing data strategies and integrating […]
Nationwide to Talk Personalization, Data, and AI at Dreamforce 2024
Next-level personalization strategies will undoubtedly be a key topic at Salesforce’s largest event this year. Dreamforce is right around the corner taking place in San Francisco on September 17 to 19, and learning how to get the most out of your customer data with AI-powered tools is top of mind. Whether you’re attending in person […]
My Experience at the Salesforce Nagpur Ohana Gathering
Hello Trailblazers! Last week, I had the privilege of attending the “Salesforce Nagpur Ohana Gathering,” an inspiring event that united passionate professionals, innovative developers, and curious learners all under one roof. The energy in the room was electrifying, with a shared enthusiasm for collaboration, growth, and the future of Salesforce. This Meetup was more than […]
setTargetObjectId() vs. setToAddresses()
In Salesforce, email automation is a powerful tool. It enhances customer engagement, streamlines communication, and boosts efficiency. As a Salesforce developer, you’ve likely encountered various methods for sending emails with Apex. Each method has its strengths and nuances. Two of the most common methods are setTargetObjectId() and setToAddresses(). Both methods are for sending emails, but […]
Sending Emails With Apex: setToAddresses()
Sending emails programmatically is a powerful feature in Salesforce, especially when you want to automate notifications or alerts. If you’ve been working with Apex, you may have come across different methods to send emails. One of the most versatile and commonly used methods is setToAddresses(). In this blog, we’ll dive into what it does, why […]
Email Automation with setTargetObjectId
As a Salesforce Developer, sending emails through Apex is a common task. One of the powerful methods you can use is setTargetObjectId(). This method allows you to specify the recipient using a Salesforce record ID, ensuring seamless integration and enhancing CRM data quality. In this blog, we’ll dive into how to use setTargetObjectId(), explore practical […]
Mastering Email Communication with Salesforce: A Comprehensive Guide
Salesforce is an incredibly robust CRM platform that simplifies the management of customer relationships. A standout feature of the platform is its capability to send emails directly, which enhances communication and boosts customer engagement. Whether you’re nurturing leads or keeping clients informed, Salesforce provides tools that simplify email interactions. This blog post will guide you […]