Posts Tagged ‘best practices’

We all face challenges (both planned an unplanned) on our projects. In a recent post, I discussed 5 Things Project Managers Can Learn From Their First WCM Project. This post is the first in a 5-part series where we will discuss those in more detail. The first one is working with Creative Types. On most […]

If your organization is considering marketing automation, make sure your solution includes these five essential capabilities that are considered the DNA of marketing automation.   1. Aggregate Information Marketers collect data from all over the place: websites, social channels, e-mails, registrations, chats, call centers, and more. The challenge is making use of this data by […]

I’ve been thinking about some great project managers I’ve met over the years and what works for portal projects. In some ways, it could be said a good project manager should be a jack of all trades, master of none. The theory is that a person who masters both the art and science of project […]

More and more companies are deploying marketing automation. Should yours? The need has never been greater. Campaigns cross multiple channels, customers learn about products and companies in a variety of ways including social media, marketers face pressure to track results and demonstrate ROI—marketing is a lot more complex in the digital age. Therefore: marketing automation. […]

I was reading an article on CMSWire about HootSuite and Compendium teaming up to improve social marketing.  If you are not aware of either HootSuite or Compendium, briefly, HootSuite provides tools to manage your messaging on social networks and Compendium helps create content. What struck me in the article is an infographic provided by Compendium […]

Packt Publishing has recently published the book IBM Websphere Portal 8: Web Experience Factory and the Cloud.  I am proud to say that I was an editor for this book, which let me give feedback to the authors and publisher on its contents. The book takes the approach of developing a complete portal application from start […]

IBM just published their tuning guide for WebSphere Portal 8.0.  There have been lots of improvements made to Portal 8, especially in re-architecting the JCR database for WCM.  If you have a Portal 8.0 installation or are planning to implement Portal 8.0, this tuning guide should be a must read for your team. The tuning guide […]

IBM’s web content management system has long had a feature called syndication.  Syndication is used to move content from one server to another.  In the typical environment, content is authored in one server, goes through a workflow process and finally gets approved.  Once approved, that content then needs to be delivered to the production servers […]

Yes, this is a continuing series.  I’ve covered a number of topics already. This is the fifth in the series. User Interface Backend Integration Search Multisite support Feel free to check them out. So what about Content? So any site these days demands serious content management capabilities.  Most companies these days want a fantastic portal […]

Summer, as defined by school schedules, has generally come to an end and that means we kick start our IBM Connection Bootcamp series.  This fall we will be continuing on our trusty format of delivering business-focused bootcamps to help business and IT leaders build use cases, define ROI scenarios and have a little fun while […]

Holly Nelson is guest blogging at IBM’s Social Business Insights blog.  She’s done a lot of research on consumer and business use of video.  It’s a two part post.  Check out day one and day two. I’m not going to repeat her entire post so it’s worth it to hit the pages just to get […]

I read a lot of different sources in my bid to stay relevant in this fast changing portal and social world.  John Prince had an interesting article on the butterfly effect as a guest blogger on the Oracle WebCenter blog.  He starts out by noting how very small changes have large impacts. He missed a bus […]