Posts Tagged ‘b2b commerce’

When deciding to invest in a digital commerce platform, you have to take your future business growth into consideration rather than focusing solely on the technology to fill your current feature gaps. If you base your decision 100% on technology, how will this affect business goals, such as increasing revenue, reducing service costs, or improving […]

“It’s the most wonderful time of the year…” I’m not talking about the upcoming holiday season – I’m referring to budget season! As you’re making plans for next year – especially around investing in your digital commerce platform – this is the perfect time to think strategically about the future of your online commerce. 54% of […]

When constructing a house, you want to make sure that you have blueprints drawn up by a reputable architect and that it’s built on a solid foundation by contractors who will do a quality job. You can apply this analogy for your digital commerce business. Not only do you need a solid platform, but you […]

To maintain a competitive edge in B2B eCommerce, you understand there’s more involved than managing an online catalog and ordering system.  Rising consumer expectations have raised the bar for the B2B commerce experience. Quality content plays a major role in how customers and prospects evaluate their online experience. Merchants that provide deep content, product images […]

This is an opportunity for B2B commerce leaders around the US to hear from other companies that have recently made the move to augment its e-Commerce sites and unite its global online properties with advanced content and digital asset management capabilities.  This client-focused event will discuss key steps to starting or navigating the change process […]

Fifty-four percent of eCommerce executives say re-platforming is a top priority in the next year, according to Forrester. If you identify with this sentiment, then you’re well aware this decision is one that requires a great deal of researching, planning, strategy, and time. However, this is a perfect opportunity to review the state of your […]

Online shopping is one click away for consumers, but what about companies that sell to other businesses? Well to put it mildly, it gets complex. On a consumer focused site, the consumer searches for their product(s), researches and compares two or more options via product descriptions and/or feature lists, adds their desired item to the […]

The digital commerce landscape is highly competitive and estimated to continue growing rapidly for B2C and B2B in the coming years. $3.5 trillion forecast for B2C eCommerce by 2019 (eMarketer) $1 trillion forecast for B2B eCommerce by 2020 (Forrester) While this is a prime opportunity for B2C and B2B companies, the brands that deliver exceptional […]

As B2B eCommerce continues to grow, so do the demands of business buyers. Blame it on Amazon, Apple, and other online retailers that have raised the bar on customer experience. Whether you are a B2C or B2B buyer, this is the experience we all desire. Companies that provide deep content, product images and videos, product […]

“Content is king.” As a marketer, I’ve heard this phrase repeatedly over the last several years. But does the same idea apply to B2B eCommerce? According to DemandGen, the stats to support the importance of content and commerce are telling: 82% of B2B buyers said the winning vendor’s content significantly influenced their decision 87% stated […]

According to Frost & Sullivan, B2B eCommerce sales are estimated to reach $12 trillion globally by 2020. The market opportunity is one of many motivating factors for B2B companies to improve and re-platform their eCommerce sites. Don’t believe it? Then, consider this: 85% of B2B companies invested in improving their eCommerce sites in 2015 (Forrester) […]

Rising consumer expectations in the always-on digital world have greatly influenced the experience for B2B commerce. Buyers on the business side expect a digital commerce experience where: • Products are easy to find • Buying process is simple and efficient • Order fulfillment is fast and accurate However, manufacturers and distributors struggle to deliver an […]