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Webinar: Four Best Practices When Choosing a Commerce Platform

“It’s the most wonderful time of the year…” I’m not talking about the upcoming holiday season – I’m referring to budget season!
As you’re making plans for next year – especially around investing in your digital commerce platform – this is the perfect time to think strategically about the future of your online commerce.

54% of eCommerce executives say re-platforming is a top priority in the next year  – Forrester

In our on-demand webinar – Four Best Practices When Choosing a Commerce Platform – we show you that re-platforming doesn’t have to be an overwhelming task. We’ll address these best practices, and answer your top commerce re-platforming questions including:

  • Defining platform capabilities to achieve your goals
    • What types of traffic and devices are driving business to your site?
    • What features would help you manage products as well as analyze customer behavior?
    • How will sales transactions be managed while also ensuring secure payment processing and PCI compliance?
    • What marketing features will help you with online/offline campaigns as well as customer acquisition and retention?
    • What types reporting tools will help you measure success?
  • Integration with your other platforms and third-party services
    • How well does the new platform work with your payment processing, order management, ERP, CRM, and PIM?
    • How will your existing CMS work with the platform? Or, do you need a separate platform?
    • How should you address workflows and accessibility for different users across your organization?
  • Determining platform scalability and choosing the right hosting environment
    • What is the best hosting option for the platform and supporting integrations based on current and future business needs?
    • How will the platform’s performance be maintained as site traffic and order volumes increase?
    • What disaster recovery and/or high availability options exist in the event of infrastructure failure?

Fill out the form below to view the on-demand webinar. 

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Stephanie Gallina, Senior Manager, Microsoft + CXC Partner Marketing

Stephanie has more than 15 years' experience in marketing communications, leading and executing marketing strategies for corporate and non-profit organizations. She elevates the awareness of relevant digital solution topics and thought leadership for Perficient.

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