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Meet Perficient Experts at Adobe Summit and Magento Imagine

Since Adobe has acquired Marketo and Magento, our team has been working to further enhance our depth in each. This work has been recognized by Adobe with designations as the first partner globally to achieve a Marketo specialization; and, we have also recently gained our Magento Commerce specialization. With these and four other specializations under […]

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Personalization With AI

AI-driven personalization is an advanced method of creating and delivering customer-focused experiences at scale. It leverages machine learning to deeply understand individuals based on their preferences, behavior, and journeys. Personalization Evolution  The basics of personalization include segmenting audiences into a number of groups and applying rules to create different experiences for each. Although this basic […]

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A Seamless User Experience with PWAs: The Best of Both Worlds

Modern businesses must invest in eCommerce to keep up with their competition. Over the last several years we have seen a drastic increase in B2C eCommerce sales, and many of those orders are placed on a mobile device such as a smartphone or tablet. These days, it’s easy for a person who sees an advertisement […]

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Perficient Earns Magento Commerce Specialization

Here at Perficient, being an Adobe specialized partner means a lot to us. It says a lot about us too. It’s why we’ve worked tirelessly to achieve specializations in Adobe Analytics, Adobe Advertising Cloud, Adobe Experience Manager (AEM Sites and AEM Run & Operate), and Marketo Engage.  Six Adobe Specializations Today, we’re excited to share […]

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Want to Provide Amazon-Level Personalization? Now You Can.

Building customer satisfaction is crucial to winning satisfied, loyal, long-term customers. Customers appreciate when merchants remember them by name, or make recommendations based on their interests and past interactions. This gets tricky in eCommerce. People will “window shop” or browse leisurely for an hour in a store, but online customers who know exactly what they’re […]

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Kubernetes Solution & Strategy for Enterprise Magento 2 Application

The hosting of an enterprise application is always challenging. It needs many complex components to work correctly and achieve agility, reliability, and security. In the past couple of years, container technologies have evolved rapidly to do the heavy lifting for enterprise applications in the cloud. The container has played a significant role in delivering robust […]

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Migrating from Magento 1 to Magento 2

With Magento 1 support ending by June 2020, it is very important for merchants to migrate their stores to Magento 2. There is nothing to panic about this migration, but we know there might be a lot of questions about the transition. Here are a few that might be going through your mind, along with […]

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Headless Commerce with Adobe: Enterprise-Level CX

Businesses are constantly looking for new ways to provide elevated customer experiences while using technology to support both internal and external operations. They want to innovate and scale their efforts quickly, without process disruptions or data jeopardization. That’s why more and more organizations are turning to a “headless” commerce approach to connect content touchpoints across […]

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Magento Page Builder: Development Tools for the Non-Developer

Magento Page Builder is one of the new functionalities included in the most recent release of Magento 2.3.1. Designed to increase the capabilities of eCommerce platform administrators and streamline page creation, this new program allows users to design and develop pages without extensive knowledge of HTML and CSS. The module itself was designed to be […]

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Perficient Digital Wins 2019 Magento Imagine Excellence Award

During last night’s Magento Imagine Excellence Awards, Perficient Digital – along with our client Baker Distributing Company – received the 2019 Imagine Excellence award for our work implementing a strategic eCommerce solution on the Magento 2 platform. The award-winning end-to-end solution developed by the Baker internal commerce thought leadership and development team, Perficient Digital and […]

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Webinar: Minimize Security Risks with a Magento 2 Upgrade

With PHP 5.6 no longer being developed, and discontinued support of Magento 1 on the horizon, your organization may find itself in the middle of the perfect storm. In fact, if you’re reading this and you’re still operating on Magento 1, you’re already too late. No more security patches or development means you’re at serious […]

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Powering Imagination: Perficient Digital Heads to Magento Imagine

Magento Imagine is quickly approaching, bringing some of the biggest innovators in eCommerce to share their insights and best practices. Perficient Digital will be there at booth #311 discussing what’s next in order management and experience-driven commerce, and how our strong partnerships with Magento, Adobe, and Marketo make us the perfect partner to help organizations […]

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Progressive Web Apps: Bridging the eCommerce Experience Gap

Reaching customers on their mobile devices isn’t just a suggested practice, but required. In fact, 89% of people are likely to recommend a brand after a positive brand experience on mobile. To that end, commerce players can reach their customers in a few different ways: responsive web design, native mobile apps, or progressive web apps. […]

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The Critical Role of Content in Commerce Today

Remember what life was like, say, 10 to 15 years ago? Myspace reigned supreme of all social networks (there wasn’t much competition). Most of us carried a Blackberry (forget iMessages, we sent BBMs instead). The World Wide Web had been around for some time, but we hadn’t reached the era of ubiquitous internet. Given this, […]

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Video: Adobe’s Commerce Integration Framework Explained

Adobe recently rewrote the Commerce Integration Framework (CIF), providing the ability to integrate the Adobe Marketing Cloud with Magento Commerce, or any other commerce system. This will allow companies to natively manage and personalize the commerce experience and the brand experience using Adobe’s market-leading enterprise marketing suite. One tool to manage a seamless experience end-to-end. […]

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Video: Why Adobe Acquired Magento + the Digital Experience Impact

Adobe recently acquired Magento – a move that will have major implications on the commerce industry. While Adobe has always been the industry leader in the marketing space, they’ve lacked the ability to really manage the commerce experience on top of that. Until now. Watch our video to learn how commerce will become a native […]

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The Impact of Adobe’s Magento Acquisition on the Commerce Market

Adobe’s acquisition of Magento is sure to send shock waves through the commerce industry.  Why?  It acknowledges and validates recent investments by many of the leading commerce platform providers toward improving their business user tooling to manage the user experience for their commerce storefronts.  Efforts have focused on enhancing the site capabilities for business users […]

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Two Become One: Magento, an Adobe Company

Less than a month after Adobe announced that they entered into an agreement to acquire Magento Commerce, the acquisition is complete. With the deal finalized, Adobe is moving quickly to integrate the Magento Commerce Cloud into the Adobe Experience Cloud. A new approach In the past, creating a positive customer experience meant stitching together solutions […]

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Adobe to Acquire Magento – What That Means for Our Partners and Clients

Adobe recently announced its plans to acquire Magento Commerce, and the implications of this move will be felt throughout the commerce marketplace. Robert Sumner, Principal of our Adobe practice, wrote a blog post describing what this acquisition means for us, our partners, and our clients, as well as how we’re working with Adobe to develop […]

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Adobe + Magento: A Win for Them, Our Clients, and User Experience

Adobe recently announced its plans to acquire Magento Commerce. This is sure to cause a major disruption in the commerce marketplace, as these companies position themselves to steal momentum and market share from some of the primary players – both enterprise and mid-market level. The joining of these two powerhouse platforms means Adobe and Magento […]

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