SEO

I finally got to meet Donna Fontenot of SEO Scoop. She has an excellent blog, and today made a point that ties in nicely to the current gambling environment here in Las Vegas. Manage your risk dudes and dudettes. Don’t put more on the line than you can afford to lose. I stopped by the […]

Brutal trip out here. No problems really, everything ran on time. But getting up at 4:30 am ET to come out here is hard no matter how you slice it. But anyway, I have made it our to WebmasterWorld in Las Vegas. And as always, it’s an entertaining show. Since I flew early this morning, […]

Gary Price put up a post on Wednesday where he speculated that Google’s plan to focus on core search were just stories. Gary cites the move into radio ads, the Custom Search Engine announcement, and the YouTube acquisition as being divergent from this plan. Lisa Barone at BruceClay.com speculates further on this topic. Lisa’s take […]

Like many others in the search engine industry, I am preparing for the trip to Las Vegas for WebmasterWorld. There are lots of things to look forward to. Catching up with the many people in this industry that I have to know. Just hanging out in some place warmer than Boston. Then there are the […]

Code Architecture When building a large website from scratch, it’s critical that you have the right code architecture. A weak code architecture can torpedo your entire plan or can leave you in a position where you can’t scale your site. Given the type of content we have been talking about in this series, you may […]

Has your mother created a Google Custom Search Engine yet? Yes, I’m being facetious. But I want to make a point. Custom Search Engines are drop-dead easy to create. According to Google’s new Custom Search Blog, “tens of thousands of people have already started contributing”. The volume of posts on the Google Co-op Group, which […]

A while back I wrote a post about the funniest link exchange request I ever got. So I thought I would in all fairness present the best (seriously) link exchange e-mail I ever received. Here it is: Hi, We’re interested in exchanging links with you. Please let us know if you’re interested. Regards, I love […]

Mark Cook of ZoomZoom Ltd in the UK wrote in to let us know that Google is indexing flash pages. Mark references this article about the topic. Based on this e-mail, I ran some tests, and the results are illuminating. Query: cooking schools filetype:swf Query: red wine filetype:swf As you can see, Google is indexing […]

Content Development Finally, we get back to our series on building multi-million dollar web sites from scratch. We will continue to weave in regular postings about the Google Custom Search Engine developments, but we will begin to write about this topic regularly as well. Basically, this series is a high-level blueprint about how to pursue […]

A short while back, we had the opportunity to interview Google’s Shashi Seth. This interview started with a fascinating look at basic flaws in algorithmic search. In fact, it is these limitations that have led Google to implement the Google Co-Op program. Basically, this boils down to two major issues: Most user queries to not […]

One of the more interesting things to consider in light of the Google Custom Search Engine (CSE) announcement is who will be the winners, and who will be the losers. We do view Google as one of the winners, but this post will focus more on the winners and losers among those who implement CSEs. […]

When Google Co-op was launched in May, I saw this as Google’s move into the Social Media space. The announcement on October 24th of it’s Custom Search Engine (CSE) initiative continues this trend. As with the other parts of Google Co-op, CSEs are intended to encourage social participation in improving the quality of search. CSEs […]