SEO

Finally, I get to sit down and contemplate a week without a trade show, or some other major disruption to my schedule. I have recently completed trips to PubCon in Las Vegas, and Search Engine Strategies in Chicago. In reflecting on these trips, I started to think about what the value was of going to […]

The following is a summary of Rand Fishkin’s list of 7 steps for Success in Link baiting. For those of you don’t know, Rand is the President of SEOmoz, one of the most successful link baiting companies in the business. So without further ado, here is a short rendition of the 7 steps to link […]

Quick SES Tidbit of the day. Internet Explorer 7 is disabling Flash by default. This means the user needs to take an action in their browser to see Flash movies on your site. This strengthens the arguments for minimizing the use of Flash on your site. This surprising tidbit came out of one of the […]

And finally, the other pieces fall into place. The team at SearchEngineLand.com has announced its Search Marketing Expo conference and Search Marketing Now webcast series. The list of non-surprises continues! The grand master of search engine conferences, Danny Sullivan, has announced a new series of conferences, known as Search Marketing Expo. Can you spell instant […]

The following is the transcript of an interview with Tim Mayer, who is responsible for the product direction of Yahoo! Search Technology. Tim brings over 10 years of search experience to Yahoo! with previous roles at Overture, FASTSearch & Transfer, Inktomi and Thomson Corp. Tim was previously Vice President of Web Search Products at Overture […]

Recently, we did a post about Google’s snippets stating that our site will soon be the most read site in the SEO World. Not many people can claim that Google says that about their site. As I pointed out in the discussion, this results from the way that Google builds its snippets. Google first looks […]

Barry Schwartz picked up that Microsoft bCentral is no longer accepting new registrations. This is definitely a shame, as it has always been a good directory to get listed in. Microsoft is now referring all small business customers to the Microsoft Live.com site. As Barry points out, Microsoft is allowing all existing customers to sustain […]

Recently, we had the chance to speak with Eurekster’s Grant Ryan. One of the most interesting topics of our discussion was Grant’s description of the innovative contextual advertising model implemented by Eurekster. This model is designed to take advantage of the context information that is inherent in the design of each Swicki (Eurekster’s name for […]

While I was at WebmasterWorld, I had a webmaster come up to me and ask me about the NOSCRIPT tag. Where this tag gets used is for those sites that have Javascript menus, and that don’t provide an alternate text-based navigation scheme. These sites end up cutting off search engines from portions of those sites. […]

A fresh report from Barry Schwartz reveals that Microsoft is now actively banning sites for engaging in link exchanges with non-relevant sites. Fascinating. As Barry also indicates, Google simply discounts these links, making them a waste of your time and effort. In addition, we learned during the BigDaddy update, that Google also punishes sites for […]

So the news is finally out. Danny Sullivan, Barry Schwartz, and Chris Sherman are going to operate a new website that provides search news, known as Search Engine Land. Congratulations to the three of you. This will soon be the most read website in the SEO world. In addition, Danny will continue to manage and […]

Donna Fontenot at SEO Scoop picked up the announcement that Yahoo and MSN are now supporting the Google Sitemap protocol. In the official announcement on the Google Webmaster blog, it’s stated that Google, Yahoo, and MSN are going to collaborate on future changes and enhancements to the protocol. This is great stuff. When the search […]