IBM Amplify is NEXT WEEK!!! Don’t miss out on the exciting speakers, sessions and thought leadership that will help you redefine your customer engagement in this Cognitive era. Be at the forefront the future, now! Invest in you Build a competitive edge Latest best practices and trends Latest Solutions And more… Perficient, an IBM platinum […]
Functions
IBM Amplify 2017 – Will You be There?
IBM Amplify 2017 is right around the corner! With a focus on how cognitive is transforming customer engagement, learn how you can help make each customer feel unique and recognized at every single step of their journey. Explore the era of cognitive Watson: Watson Marketing – helping deliver personalized and powerful experiences that customers […]
Cognitive Commerce: What’s in it for You?
Commercially available cognitive computing is a new evolution in technology and presents a significant opportunity for a wide variety of industries. We are already seeing “cognitive computing” influence our daily lives. The intent of cognitive systems is to help people make better decisions. And this is why cognitive is gaining more traction and popularity in the […]
How a Perfect Mess Appeals to Home Furnishing Customers
If you’ve recently thumbed through the latest catalogs from Crate & Barrel or Pottery Barn, you may have noticed that the design inspirations for bedrooms or living rooms look more “lived-in” instead of perfectly decorated. While there’s a certain allure to seeing beautifully designed spaces with every detail perfected, most of us cannot sustain this […]
Embracing eCommerce in 2017
Big Commerce reported in 2016 that more than half of consumers in the U.S. would rather purchase items online than walk into a brick-and-mortar store. This number assures the sustainability of eCommerce strategies and sites for retailers. Industries that could see maximum growth and penetration in eCommerce would be luxury, apparel, consumer electronics, health, homeware […]
Creating Personalized Commerce Experiences That Surprise + Delight
Whether it’s Valentine’s Day, your birthday or even a non-holiday, most people like to be made to feel special. Many times this satisfaction comes from a simple and thoughtful gesture, when someone else knows exactly what will make you smile. In our always-on-the-go daily lives, how do you feel when your favorite brand or store […]
What the Future Looks Like for B2B Commerce
Nearly two years ago, Forrester published a report that sent shockwaves through the B2B industry, forecasting that nearly 1 million B2B salespeople will lose their job to self-service eCommerce by 2020. Just this week on a webinar by Internet Retailer, I learned that Forrester is going to release an update to its 2015 report, “Death […]
Crafting Well-Built Commerce for Jordan’s Furniture
The retail industry across the board understands the importance of delivering an omni-channel customer experience. Even the furniture industry is feeling the effects as pure-play eCommerce retailers like Wayfair and Overstock.com chip away at market share. However, most consumers want to be able to see finished products in a retail setting, especially when it comes […]
Blending AI with Mobile Commerce to Craft the Perfect Beverage
After a recent re-watching of Back to the Future Part II, I was surprised how some of the 21st Century technologies featured in the movie are a reality today. No, flying cars don’t exist, but the writers did get a few things right, like the Chicago Cubs winning the World Series (a year too soon, […]
Three Trends Impacting Your eCommerce Business in 2017
According to Internet Retailer, eCommerce sales in the U.S. continues to outpace brick-and-mortar stores – as of Q3 2016, digital commerce sales grew by 15.6%. It won’t be long before we know the final eCommerce growth numbers for 2016. Judging by reported sales from the 2016 holiday shopping season, eCommerce businesses finished strong. (Conservative estimates […]
Look Before You Leap: Choosing Your Next Commerce Platform [Infographic]
Making the jump to a new commerce platform is a huge undertaking from evaluating technology options to implementation and maintenance. Think you’re alone in this endeavor? You’re not – in fact, you’re in good company. Most businesses re-platform every two to three years, according to Forrester. Before you make the leap, check out this infographic […]
Platform Scalability + Hosting Environments: 3 Questions to Ask
As a savvy eCommerce business, you’re fully aware that website performance matters in the digitized, instant-gratification world in which we live. Improved web performance impacts an increase in pages viewed, products viewed, cart conversions, and revenue. Take a moment to consider this – 53% of mobile users abandon sites that take longer than 3 seconds […]