I met a designer at my cousin’s engagement party last weekend, and he asked me the following question: “I have a client that has a blog, an optimized website, and a good social media presence, but this client wants more site visitors and I’m not sure what else to suggest. Do you have any ideas?” […]
Valeria Brotherton
As an XD Sr. Business Consultant at Perficient, Valeria specializes in Digital Marketing, including Search Engine Optimization (SEO), Pay-per-click (PPC), Social Media, Analytics Reporting, and Content Strategy. Originally from Costa Rica, Valeria holds a bachelor’s degree from the University of Florida in Finance, a master’s degree from Georgia State University in Marketing, and a Google AdWords and Microsoft AdCenter Certification. Outside the office, she enjoys event planning, blogging, travelling, dancing, and spending time with her family, friends, and Mila (her puppy).
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Blogs from this Author
SEO Checklist For New Webpages
Adding a new webpage to your website is a great fresh content strategy that attracts search engine crawlers. This signals to both search engines and human visitors that your website is valuable and not static. However, just adding a page without any optimization is not very helpful. Here are five things to do when adding […]
SEO Before and After Website Redesigns
A lot of clients approach Perficient with the desire to redesign an existing website, which typically involves new site architecture. Although a fresh and improved design and architecture can positively impact user experience, navigation, search robots crawling and consequently search engine rankings, it’s important to develop an SEO migration plan that covers action items before […]
4 Don’ts After SEO Implementation
Whenever we worry about being number one on search engine results for a specific keyword, we usually think about optimizing the on-page and off-page factors involved in SEO. But we usually don’t stop to think what we should not do after optimizing a website. Here are 4 things you should not do after SEO Implementation:
6 Ways to Check if Google Penalized Your Site
At Perficient we always stress to clients that SEO is constantly changing, taking short cuts is not an option, and human visitors are priority #1 and robot visitors are priority #2. But what happens when all the SEO “black hat” techniques that worked like a charm in the past start affecting your website and rankings? […]