Google Enhanced Conversions is a feature in Google Ads that allows advertisers to measure and track the performance of their online campaigns more accurately. It helps in improving the attribution process by giving more in-depth insights into how different conversion events contribute to the overall conversion value. With Enhanced Conversions, advertisers can capture and measure […]
Jahleel Barnes
My name is Jahleel (pronounced juh-lel) but most people call me JB (makes it easier for everyone). I am a Senior Paid Search Strategist here at Perficient and I have been with the company for about 1 ½ years. I have nearly 9 years of experience in the Search Engine Marketing realm of digital marketing, coming into Perficient with a retail, B2B and D2C background.
