Analytics

Comparison of 7 Different Analytics Packages

Perficient Digital is pleased to announce the publication of the 2007 Web Analytics Shootout – Interim Report. A product of many months of effort (we started on this in October 2006), and can now show data from 7 different web analytics packages running side by side across 4 sites.
This allows us to do some very interesting comparisons of all the packages. We also provide a detailed analysis of the results and offer commentary as to what we think it tells us.
One special test we conducted was designed to measure how the deletion of third-party cookies differs from the deletion of first-party cookies. Our analysis shows that this differs by 13%. Check it out.

Leave a Reply

This site uses Akismet to reduce spam. Learn how your comment data is processed.

Eric Enge

Eric Enge is part of the Digital Marketing practice at Perficient. He designs studies and produces industry-related research to help prove, debunk, or evolve assumptions about digital marketing practices and their value. Eric is a writer, blogger, researcher, teacher, and keynote speaker and panelist at major industry conferences. Partnering with several other experts, Eric served as the lead author of The Art of SEO.

More from this Author

Subscribe to the Weekly Blog Digest:

Sign Up
Categories
Follow Us
TwitterLinkedinFacebookYoutubeInstagram