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Posts Tagged ‘Salesforce’

How to align your Salesforce solution to your business case

  When deciding to rollout Salesforce, you probably went through the typical business case or business planning process.  This included looking at factors like the political, economic, financial and social ramifications of the move to a cloud platform with incredible capabilities to transform your business.  That said, when you’ve reached the final rollout, how closely […]

Debunking the myth of “best practice” for Salesforce

  While implementing Salesforce at a large cross-section of clients in different industries, we often get the common question of what our “best practice” is and what our “best approach” is to address a company’s unique situation.  So, why is it that every time a client says, “We want best practice for X solution”, we often […]

#DF15: Create Personalized Email Campaigns with Marketing Cloud

You already collect data on your prospects and customers. Your prospects and customers expect you to use this data. In today’s digital marketing world, you don’t need to be afraid to use the data you collect to personalize a message to your audience. You need to think of your audience list as a collection of […]

Big News From #DF15 Keynote: “A Customer Revolution”

The 2015 Dreamforce keynote started with a few songs by Stevie Wonder. When “Signed, Sealed, Delivered, I’m Yours” came on, it became required to dance. Stevie, you’ve still got it. That is a great example of what Dreamforce does to people year over year; it gets you so excited that you cannot sit still in […]

Build a Brand Around Your Salesforce Community

Things to Keep in Mind When Designing Your Community WHAT IS BRANDING? Branding is much more than a clever logo, attractive colors and rounded corners.  It’s about building value in your company, building trust through quality and consistency, and ultimately retaining and gaining customers and partners. So what is branding you ask? Well, it’s everything. […]

Victory! 5 Summer ’15 Community Features We’ve Been Waiting For!

With Summer ‘15 preview in sandboxes and the production release around the corner, it’s a great time to dive into some of the key features we’ve been waiting for! Let’s look at 5 new features that will make your system administration a little easier so you can kick back and enjoy summer. Match Production Licenses to Your Sandbox […]

Sales Intelligence impact on bottom-line…

In my earlier blog, Salesforce and Predictive Analytics, I was making a point why Salesforce has taken a keen interest in predictive analytics software.  Salesforce has turned the market inside out by taking the complexities of IT and infrastructure delays, and not to mention out-of-the-box implementation features, easy enough for small companies to implement with minimal budget and external help. […]

5 Ways Salesforce Can Enable Digital Transformation

  Technology continues to disrupt almost every facet of every industry. The world has moved beyond a world of just standalone mobile devices. Consumers are connected to the “Internet of Everything”. We’ve entered into an era where smartphones are connected to everything – beacons, fitness trackers, smart TVs, LED lights, homes, cars and so much more. Welcome to the digital […]

Salesforce and SharePoint: The 2015 Dream Team

The official announcement about Salesforce connecting to files stored in Microsoft’s SharePoint Online was made official this morning. Rich Wood, Director at Perficient,  put together a synopsis of what this romance means for each of the involved partners: This is two giants connecting like to like– the dominant platforms for CRM and file-sharing, respectively– and […]

Dreamforce: Salesforce Community Cloud Keynote

Why community cloud? Communities are proliferating at a high rate. Yelp originates 200,000 calls to businesses. 78M bike rides are shared via Strava. 94% of recruiters use LinkedIn to vet new candidates. But most businesses are not connected today. We have Portals disconnected from the public website or social networks. Salesforce’s Community Cloud offers a […]

How Zero Motorcycles Boosted Sales with Salesforce Community Cloud

Mark Polly, director of Perficient’s Portals & Social Business Practice, recently wrote a blog post focusing on how a company created successful partner communities using Salesforce’s Community Cloud. Zero Motorcycles needed a way to consolidate multiple partner-facing systems into a simplified user interface, track sales and monitor participation programs and automate workflows. As we’ve seen […]

3 Ways Traditional Manufacturers Use Salesforce

Nine years ago when I started in the salesforce.com ecosystem the majority of companies using Salesforce were early adopters from the high-tech ranks. Since then, we’ve seen customers across multiple industries trust Salesforce to solve their business challenges. One of these industries is traditional manufacturing, which I see increasingly using Salesforce to help run and modernize their business. For […]

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