Posts Tagged ‘B2B eCommerce’

Today is the kickoff of Magento Imagine 2017, and one of the hottest topics of this year’s conference is the explosive growth in mobile commerce. According to Jon Higby, Paypal Manager- Solutions Engineering, Paypal has experienced a 55% YOY growth in mobile payment volume. What makes the market staggering is that the conversion rates on […]

Whether it’s Valentine’s Day, your birthday or even a non-holiday, most people like to be made to feel special. Many times this satisfaction comes from a simple and thoughtful gesture, when someone else knows exactly what will make you smile. In our always-on-the-go daily lives, how do you feel when your favorite brand or store […]

Nearly two years ago, Forrester published a report that sent shockwaves through the B2B industry, forecasting that nearly 1 million B2B salespeople will lose their job to self-service eCommerce by 2020. Just this week on a webinar by Internet Retailer, I learned that Forrester is going to release an update to its 2015 report, “Death […]

According to Internet Retailer, eCommerce sales in the U.S. continues to outpace brick-and-mortar stores – as of Q3 2016, digital commerce sales grew by 15.6%. It won’t be long before we know the final eCommerce growth numbers for 2016. Judging by reported sales from the 2016 holiday shopping season, eCommerce businesses finished strong. (Conservative estimates […]

As a savvy eCommerce business, you’re fully aware that website performance matters in the digitized, instant-gratification world in which we live. Improved web performance impacts an increase in pages viewed, products viewed, cart conversions, and revenue. Take a moment to consider this – 53% of mobile users abandon sites that take longer than 3 seconds […]

When evaluating any technology solution for your business, the two biggest questions to address with the decision maker(s) are: “How much is this going to cost, and when will see a return on our investment?” As you build the business case for your eCommerce re-platforming project, you’ll need to look at the big picture to […]

If you’re making plans to re-platform your commerce business in 2017, you’re not alone. Fifty-four percent of eCommerce executives stated that re-platforming is a top priority over the next 12 months, according to Forrester. Choosing a feature-rich commerce platform that will help you achieve current and future business goals is important. However, you also need […]

Whether you’re building a house or a skyscraper, the blueprint is essential. You must have a plan in place so you’re building the structure on a solid foundation.  (Of course, you also have to have the right team in place to execute on the plan.) This analogy is also applicable for your digital commerce business. […]

By 2018, eCommerce will surpass 10% of total retail sales in the U.S., according to Internet Retailer, and this steady growth is expected to continue to 2020. In a recent webinar hosted by Magento, one of our digital commerce partners, I learned about the top trends that are influencing eCommerce growth: mobile, social, and global. […]

When evaluating digital commerce platforms, it’s important to establish baseline metrics around your customers, sales, and capacity. Setting these benchmarks will support another aspect of your business case – defining success metrics and key performance indicators. Step 4 – Outline success metrics and key performance indicators (KPIs) Success isn’t defined by time, costs, or how […]

Internet Retailer recently released its report, 2017 Leading Vendors to the Top 1000, which ranked Magento among the top eCommerce platforms in 30 technology categories. Most notably, Magento was ranked the number one vendor in the following categories: eCommerce platform Content management Mobile commerce Order management Additionally, Magento is the platform of choice among B2B […]

Whether you’re upgrading to a new commerce platform or choosing one for the first time, you need to closely evaluate the technologies that will help you achieve your objectives and grow your business. In a previous blog, we outlined the importance of establishing clear goals and objectives that focus on your customers and their experience. […]