Data Cloud Workshop: From Readiness to Results
Data is Everywhere but Actionable Insights Remain a Challenge According to Salesforce, 94% of business leaders believe they aren’t getting enough value from their data. …
Technical Expertise
How to Optimize Sitecore Headless and Next.js on Vercel
Maybe you’ve already made the switch to XM Cloud, or maybe you’re still evaluating it as the answer to all your digital delivery challenges. Spoiler…
Opal: Optimizely’s AI Assistant Powering Content, Personalization, and Workflow Automation
Overview Opal is Optimizely’s AI assistant designed to accelerate and enhance the entire marketing workflow. Integrated natively across OptimizelyOne, Opal helps teams ideate, plan, generate,…
Sitecore Personalize: Advanced Page Targeting
In my previous blog https://blogs.perficient.com/2024/07/01/sitecore-personalize-close-event-logic/, I shared a method for using cookies to enable the user to dismiss an alert banner. This process involved writing…
Getting Started with Personalization in Sitecore XM Cloud: Enable, Extend, and Execute
In my previous blog – Personalization in Sitecore XM Cloud: What’s New, What’s Different, and What It’s Built On!, I explored what makes personalization…
Apps in Generative AI – Transforming the Digital Experience
Generative AI (GenAI) is not just a buzzword anymore — it’s rapidly transforming the way we interact with technology. From content creation to design automation…
AI Assistant Demo & Tips for Enterprise Projects
After highlighting the key benefits of the AI Assistant for enterprise analytics in my previous blog post, I am sharing here a demo of what…
5 Questions to ask CCaaS Vendors as you Plan Your Cloud Migration
Considering migrating your contact center operations to the cloud? Transitioning from a legacy on-premise solution to a Cloud Contact Center as a Service (CCaaS) platform…
Adobe GenStudio for Performance Marketing for Beginners
Adobe is offering marketers the opportunity to experience the power of Adobe GenStudio for Performance Marketing firsthand via a product sandbox. This interactive space will…