Functions

Marketers are now in the business of selling experiences – not products – and the numbers that support this statement do not lie. According to a survey of more than 7,000 marketers worldwide, two of the top three digital priorities for 2016 include targeting/personalization and content optimization. Creating and delivering an exceptional customer experience is […]

In keeping with the promise for more functionality and a rapid development cycle, Magento announced version 2.1 today (4-13-16) in the opening session at Magento Imagine. This release is going to focus on 5 areas of improvement: Staging and preview enhancements for admins– the new and enhanced staging process makes it faster, easier and less […]

In the final general session of Magento Imagine yesterday, Earvin “Magic” Johnson joined us as the keynote speaker. While he started out on stage, he didn’t stay there long. He engaged and entertained attendees as he walked through the audience telling his story. And standing at 6’9”, you couldn’t miss him! His stories about how […]

Figuring out and building requirements aren’t always easy. In a session this week at Magento Imagine, Rob Tull from Classy Llama shared his formula for creating requirements and developing a good relationship with your implementation partner. Three core principles are critical to getting off on the right foot with your implementer: TRUST – establish a relationship […]

Magento’s big announcement at Imagine 2016’s opening general session today is a game changer for clients. As of May 1, companies will have the option to move to Magento Enterprise Cloud. Peter Sheldon, head of strategy at Magento, made this announcement to 2,500 of Magento’s nearest and dearest – the attendees of their annual conference. […]

I had the chance to hear first-hand from Magento 2.0 Beta Merchants and their system integrator partners about their journey moving from Magento 1.x to Magento 2.0. In this session, they shared thoughts and ideas for how to prepare for a Magento 2.0 project, how key improvements in the platform helped their companies, and gave […]

Less than six months ago, Magento announced the release of Magento 2.0, its “next generation open source digital commerce platform”. A recent whitepaper reported findings from initial benchmark testing[1] and revealed how the new platform can: Process up to 39% more orders per hour Deliver nearly instant server response times for catalog browsing Enable up […]

“As a Magento 2.0 certified training and Beta partner, we have been very hands-on with this new release. Magento 2.0 is an architecturally robust platform with a modular tool kit that, when coupled with our expertise, allows us to push the boundaries of commerce functionality on our clients’ sites. Our implementation at Loom Décor is […]

Peoples’ interactions with digital media today are ubiquitous.  While the majority of digital media interactions typically facilitating either an immediate need (e.g. weather & news updates), basic entertainment (e.g. pick your favorite social media service), or increasingly to research brands and purchase products used for both personal needs and for responsibilities related to our employment, […]

Spring Break continues in Florida here at the Demandware XChange Conference. This is an impressive gathering of some of the most exciting brands and retailers sharing stories that are covering every retail trend and innovation, from omnichannel to personalization and globalization. And with brands like Under Armour, Tory Burch, and ECCO, this conference has the […]

7 websites 35,000 page views per day 40% of site traffic coming from mobile These are the key stats for BSN Sports, the largest distributor of team sports apparel and sports equipment in the U.S. In 2015, this client entrusted Perficient with building its first eCommerce site on Magento Enterprise. After seeing the trend in mobile […]

Everyone is spending money on marketing but are you connecting with your customers? Are you engaging them in the best manner and is your mix of advertising spend in line with your industry? To get answers to great question such as these and others, plan on attending the IBM Digital Marketing University 2016 Global Tour. IBM is […]