I’m a strategist on mobile and social technology. I won’t claim to be one of the best, nor even a shining example of innovation (I’ll leave that to greater egos than mine) but I know two things hold true for corporate strategy at all levels. The more you know, the stronger your strategy will be. […]
Mack Reed
I am Innovations Director with Perficient's Interactive Agency CC, and a lead consultant, focused social strategy, mobile development and user-experience design. Our division specializes in helping brands and businesses find their footing and thrive in the volatile, fast-evolving intersection of people, process and technology. If your company needs insight or solutions in social media, mobile strategy, marketing and user-experience design, drop me a line. I'd love to talk with you.
Blogs from this Author
Forrester's 10 Mobile Trends for 2011 – Now What?
I’m a strategist on mobile and social technology. I won’t claim to be one of the best, nor even a shining example of innovation (I’ll leave that to greater egos than mine) but I know two things hold true for corporate strategy at all levels. The more you know, the stronger your strategy will be. […]
Mobile Apps and the False War of Numbers
Mobile app developers are waging something of an ideological flame war on the message boards where such things matter: Apple devotees tout the ubiquity of iOS-enabled iPhones, iPads and iPod Touches, pointing out that because Apple’s App Store and SDK (software developers’ kit) came first, it now owns the market and like an 800-pound gorilla […]