Last week, Perficient’s Mobile and Modern Web Group held a virtual roundtable to discuss user-centric mobile product management and why putting users first is the first step in successful innovation and growth. The roundtable entitled, “Reframing Your Mobile Experience for Product Success”, featured an incredible lineup of mobile product experts from a wide range of […]
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How Mobile Performance and Quality can Impact your Brand Experience
For companies building and managing consumer-facing mobile apps, understanding the connection between brand experiences, your mobile app experience, and your ability to build positive brand equity is crucial. Your Brand Experience Your app is your brand. When users download and install your mobile app, they’re establishing a straight line between the experience they have in […]