Once you have your data, how do you monetize it? One of the top global influencer’s around data monetization, Doug Laney, is here to tell us how.
In season 2 episode 1 of the Intelligent Data Podcast, host Arvind Murali and his guest Douglas Laney, the data & analytics strategy innovation fellow with the consultancy, West Monroe and author of the best-selling book, “Infonomics: How to Monetize, Manage, and Measure Information for Competitive Advantage, discuss data as an asset, data literacy, and data ethics.
Listening Guide
- 3 V’s of Data [2:20]
- Is data the new oil? [5:25]
- Data marketplace [9:49]
- The role of data governance [12:55]
- Concerns with healthcare regulations [17:30]
- Data ethics [21:12]
- Educating executives on data structure [25:58]
- Role of a CDO [25:58]
- Discussion about Doug’s new book [34:57]
- Lightning round! [36:48]
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Connect with the Host and Guest
Arvind Murali, Perficient Principal and Chief Strategist
Douglas Laney, Data & Analytics Innovation Fellow at West Monroe
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