Posts Tagged ‘wcm’

Collaboration vs Communication

I recently read a very short article on CMO.com regarding “Collaboration vs Communication and Why It Matters.” The article makes some good points but could expound on the topic overall. Let me give you my take on this. We see a lot of companies today attempting to redo their intranet, development processes, etc. Almost without […]

AEM with Front-end Technologies Like Grunt

This post will demonstrate how to use Grunt and Grunt plugins with AEM archetype projects. The purpose of front-end technologies integrated with AEM projects is to automate various tasks like Sass lint, compile Sass into CSS, minify CSS, merge JS files, JS error checking, and minify JS. With the use of front-end technologies like Node, […]

Adobe & Demandware: Cloud Integration for Content & eCommerce

Make no mistake—this week’s announcement of an Adobe/Demandware partnership is a pretty big deal for online retailers. In the words of Demandware VP Tom Griffin: By integrating best-in-class rich content authoring and creation with best-in-class enterprise commerce, we can provide a single, unified solution for all consumer touchpoints. At the same time, retailers can optimize […]

Live Copy In Aem

Web Maintenance a Chore? AEM Live Copy to the Rescue!

In my recent work with distributors and manufacturers, I’ve noticed many have a similar problem. They are responsible for supporting multiple dealer or branch websites, and are struggling to do so. These are hundreds of sites, which are managed at a corporate level and mainained by a branch or dealer. The size and complexity in managing these sites and […]

headless cms

Is There a Place for "Headless CMS" in Digital Transformation?

The term “Headless CMS” has come up in the past year and it has started to generate some buzz in the industry.  “Headless CMS” is basically a concept and not a product or technology. But it has potential to help in our digital transformation efforts by making content delivery and marketing more flexible. Traditionally, content management […]

headless cms

Is There a Place for “Headless CMS” in Digital Transformation?

The term “Headless CMS” has come up in the past year and it has started to generate some buzz in the industry.  “Headless CMS” is basically a concept and not a product or technology. But it has potential to help in our digital transformation efforts by making content delivery and marketing more flexible. Traditionally, content management […]

Viewing Files

FSClassLoader Now In AEM6.0 SP3

Customers and developers upgrading to AEM 6.0 SP3 will find that there’s a new bundle in use, FSClassLoader. As I described in my previous post this bundle offers superior performance as compared to the repository based classloader, however it does remove the option for developers to access the generated Java code for their JSP’s under /var/classes. Luckily, […]

Soda Fountain

B2B2C: The Next Wave of Digital Marketing

Over the last several years, the digital marketing revolution has moved outward from B2C brands into the B2B companies. This wave of change has seen massive changes in retail and the death of numerous brands that were not able to compete in the new digitized landscape. Consumer’s increased expectations are now affecting B2B interactions, and companies […]

Survey Says…Measurement is #1 in Most Need of Improvement!

20% of marketers believe their organizations are effective at measuring customer experience. 62% indicate that customer-focused culture is their strongest aspect of customer experience. 50% said their overall digital strategy needs more focus. The process… Earlier this year, we asked marketing leaders at Adobe Summit 2015 to take a brief survey on customer experience. This […]

Sitecore once again a Leader in Gartner Magic Quadrant for WCM

According to Gartner, companies that prioritize customer experience generate 60% higher profits than competitors. And more than ever before, web content management is viewed as mission-critical across an organization – whether your focus is on IT application, digital experience, marketing or merchandising. As we work with many of our customers on their digital transformation journey, […]

The Evolving Digital Landscape Recap: Adobe Symposium Minneapolis

Last week, Katie Laes from our sales and marketing team attended the Adobe Digital Symposium in Minneapolis, co-sponsored by Perficient & Adobe. Well over 100 marketing executives from Fortune 500 and mid-size companies gathered to learn, network, and gain expert insights into the world of digital marketing. The symposium featured three presentations by leaders in […]

Accurate Websites Are Critical – In Any Language

  A recent article that I read alluded to the fact that regulatory bodies are struggling to keep their websites updated, which could lead to misinformation or a lack of information for consumers and companies interested in a country’s regulations and policies. The story specifically pointed to the English and Korean versions of South Korea’s […]

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